Product variants · refreshed Jun 12, 2026
B4B ‑ Variable Products for Shopify
by Zubr · Do not create tons of products! Just split up products and show variants on collection pages
53 reviews, 4.90★ average. Live data from the Shopify App Store + Ongoing.AI’s daily install crawl — updated Jun 12, 2026.
Rating
4.90
53 reviews
Pricing
From $9/mo
free_trial
Built for Shopify
No
Years live
6
launched Nov 18, 2019
Last updated
Jun 10, 2026
Shopify listing
Recent activity
Review trajectory.
Daily review count and rating drift. The blue line is cumulative review count; the dashed amber overlay is the rating on the right axis. Boring is good — sudden swings stand out against an otherwise stable curve.
New reviews
7-day Δ
—
28-day Δ
+0
Rating change
7-day Δ
—
28-day Δ
+0.00
Catalog position
Where B4B ‑ Variable Products sits in the App Store.
Rank and percentile inside the Product variants category — the competitive shape of the niche around this app.
Rank in Product variants
#68
of 419 active apps
Review count percentile
83th
vs category siblings
Rating percentile
66th
vs category siblings
Years on App Store
6
since 2019
Listing change cadence
What B4B ‑ Variable Products has changed lately.
Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.
Shopify Lastmod · Jun 11
2026-06-08 → 2026-06-10
Shopify Lastmod · Jun 10
2026-06-07 → 2026-06-08
Shopify Lastmod · Jun 8
2026-06-05 → 2026-06-07
Review fingerprint
What merchants raise, and how they feel about it.
Sentiment breakdown
- Positive97% · 77
- Neutral1% · 1
- Negative1% · 1
“UPd: Michael fixed bug with app enabling and it started to work fine. Need to mention excellent filtering options App looks great, but i even can't enable it. Support not answeriing”
“this is a terrible app. It doesnt work as advertised and completely ruined my store. do not download or waste your time on this app.”
Top themes
Plans
B4B ‑ Variable Products pricing tiers.
Standard
$9/month
- Variants on collections
- Displaying variants by options
- Custom title for variants
- Add variant to cart
- Hide unavailable variants
- Email support
Advanced
$19/month
- Filter variants using conditions logic
- Mix variants
- + All from the Standard Plan
Alternatives
Apps merchants pick instead.
Methodology
Where the numbers come from.
Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated Jun 12, 2026.
Find every brand running B4B ‑ Variable Products.
Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.
Prefer the source? View B4B ‑ Variable Products on the Shopify App Store ↗