Trust Guard

Shopify badges and icons app by Trustguard·For 15 years, Trust Guard has protected 1,000’s of websites worldwide helping them improve sales.

Snapshot

#205of 338 inBadges and icons

Trust Guard is newly listed on the Shopify App Store. Ongoing.AI is observing daily category rank, search-keyword position, install footprint, and listing changes from launch — first tracked May 28, 2026. The trajectory is being captured before the first reviews accumulate.

Pricing

From $97/mo

freemium

Built for Shopify

No

Years live

2

launched Mar 27, 2024

Last updated

Jun 30, 2026

Shopify listing

Catalog position

Where Trust Guard sits in the App Store.

Rank and percentile inside the Badges and icons category — the competitive shape of the niche around this app.

Rank in Badges and icons

#205

of 338 active apps

Review count percentile

0th

vs category siblings

Rating percentile

0th

vs category siblings

Years on App Store

2

since 2024

Listing change cadence

What Trust Guard has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+12shopify_lastmod: 2026-06-05 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-24shopify_lastmod: 2026-06-24 → 2026-06-25shopify_lastmod: 2026-06-25 → 2026-06-27shopify_lastmod: 2026-06-27 → 2026-06-30Jun 13, 26Jun 23, 26Jul 4, 26

Shopify Lastmod · Jul 1

2026-06-27 → 2026-06-30

Shopify Lastmod · Jun 28

2026-06-25 → 2026-06-27

Shopify Lastmod · Jun 26

2026-06-24 → 2026-06-25

PricingIdentity & listingCadence

Plans

Trust Guard pricing tiers.

Existing Customer

Free

  • Total protection for existing customers from 3 main types of security vulnerabilities

Total Protection

$97/month

  • For protection from 3 main types of security vulnerabilities

Capabilities

What Trust Guard can do.

The 6 capabilities Trust Guard lists across its category, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

Icon types

1
  • Trust

Customization

1
  • Colors

Icon position

4
  • Custom pages
  • Cart page
  • Checkout page
  • Homepage

FAQ

Trust Guard — frequently asked questions.

What is Trust Guard on Shopify?
Trust Guard is a Shopify app in the Badges and icons category. Trust Guard Seals are specially designed to eliminate your customer’s security concerns and improve trust, which makes customers much more likely to buy from you. Below is a breakout of all of the trust signals that have been strategically built into every Trust Guard Seal. Powerful Website Protection That’s Simple To Use. With Trust Guard, you can fully protect your website without being a rocket scientist. We’ve made our control panel so easy that if all the lights are green, you’re protected.
How much does Trust Guard cost?
Trust Guard offers a free plan and a single paid plan at $97/month. The free plan includes Total protection for existing customers from 3 main types of security vulnerabilities. The paid plan unlocks advanced features like additional integrations, automations, and deeper customization.
Is Trust Guard free?
Yes — Trust Guard offers a free plan alongside paid options. The free plan includes Total protection for existing customers from 3 main types of security vulnerabilities. Paid plans start at $97/month for advanced features.
When was Trust Guard launched?
Trust Guard launched on March 27, 2024 — over 2 years on the Shopify App Store.
Is Trust Guard Built for Shopify?
Trust Guard does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.
What are the best Trust Guard alternatives?
Merchants commonly compare Trust Guard with DECO Product Labels & Badges, Avada Boost Sales Trust Badges, TA AI Product Labels & Badges, and Sami AI Product Labels & Badge. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.

Methodology

Where the numbers come from.

Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

Find every brand running Trust Guard.

Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

Prefer the source? View Trust Guard on the Shopify App Store ↗