Event booking · refreshed Jun 12, 2026

The Shop Events Calendar for Shopify

by The Shop Apps · Create your own events calendar to promote sales, launches, and promotions on your store

124 reviews, 4.70 average. Live data from the Shopify App Store + Ongoing.AI’s daily install crawl — updated Jun 12, 2026.

CategoriesEvent booking

Rating

4.70

124 reviews

Pricing

From $12/mo

free_trial

Built for Shopify

Yes

Years live

5

launched Jul 8, 2020

Last updated

Jun 10, 2026

Shopify listing

Recent activity

Review trajectory.

Daily review count and rating drift. The blue line is cumulative review count; the dashed amber overlay is the rating on the right axis. Boring is good — sudden swings stand out against an otherwise stable curve.

New reviews

7-day Δ

28-day Δ

+0

Rating change

7-day Δ

28-day Δ

+0.00

Category rank over time

Where The Shop Events Calendar sits day-by-day in Event booking.

Position across the Event booking page, snapshot daily. Lower is better — the Y axis is inverted so the strongest ranks sit at the top of the chart.

#19#22#26#29#32May 28May 31Jun 4Jun 7Jun 11Rank · Event booking
Best position observed: #20. The Shop Events Calendar slipped 10 positions over the window.

Catalog position

Where The Shop Events Calendar sits in the App Store.

Rank and percentile inside the Event booking category — the competitive shape of the niche around this app.

Rank in Event booking

#15

of 109 active apps

Review count percentile

87th

vs category siblings

Rating percentile

65th

vs category siblings

Years on App Store

5

since 2020

Listing change cadence

What The Shop Events Calendar has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 daysname: set to The Shop Events Calendartagline: set to Create your own events calendar …description: set to The Shop Events Calendar makes i…icon_url: set to https://cdn.shopify.com/app-stor…pricing_model: set to free_trialpricing_tiers: set to Monthly (+1 more)primary_price_value: set to 12categories: set to Event bookingbuilt_for_shopify: no → yeslaunched_at: set to Jul 8, 2020works_with: set to Shopify Admin .ics files Eventbr…shopify_lastmod: set to 2026-05-28shopify_lastmod: 2026-05-28 → 2026-05-30shopify_lastmod: 2026-05-30 → 2026-06-01shopify_lastmod: 2026-06-01 → 2026-06-02shopify_lastmod: 2026-06-02 → 2026-06-04shopify_lastmod: 2026-06-04 → 2026-06-05shopify_lastmod: 2026-06-05 → 2026-06-06shopify_lastmod: 2026-06-06 → 2026-06-07shopify_lastmod: 2026-06-07 → 2026-06-09shopify_lastmod: 2026-06-09 → 2026-06-10May 22, 26Jun 1, 26Jun 12, 26

Shopify Lastmod · Jun 11

2026-06-09 → 2026-06-10

Shopify Lastmod · Jun 10

2026-06-07 → 2026-06-09

Shopify Lastmod · Jun 8

2026-06-06 → 2026-06-07

PricingIdentity & listingCadence

Review fingerprint

What merchants raise, and how they feel about it.

Sentiment breakdown

  • Positive97% · 150
  • Neutral0% · 0
  • Negative3% · 5
*I have edited my review as I was finally able to reach Luke and get the billing resolved. Luke was very apologetic and was quick to resolve the issue once we spoke. I didn't have an issue with this app while in use, but when I tried to contact support to switch my plan and figure out my bill, I've yet to hear back. Reached out again today. I hate not having a chat to utilize or phone number to call.
Marge & Darn's Craft Co. · 5★ ·
I had issues with the app not working properly, links wouldn't open, etc. I reached out to support, and while they did fix the issue, they promised 2 months free for the app due to the issues. I have now had the app for 2 months, been charged twice and still no refund or credit as promised. They asked me to leave a 5 star review, and I told them I would after I received what was promised. This still hasn't been done so I guess I'll find another app that does what they promise!
Sage Grove Designs · 1★ · 2024-02-23

Top themes

  1. 1. mobile-responsiveness1
  2. 2. customization1
  3. 3. bug1
  4. 4. security1
  5. 5. data-export1
  6. 6. customer-support1

Plans

The Shop Events Calendar pricing tiers.

Monthly

$12.99/month

  • Unlimited Events
  • Unlimited Traffic
  • Unlimited Integrations
  • Original & List Design
  • Style Options

Annual

$119/year

  • Unlimited Events
  • Unlimited Traffic
  • Unlimited Integrations
  • Original & List Design
  • Style Options

Methodology

Where the numbers come from.

Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated Jun 12, 2026.

Find every brand running The Shop Events Calendar.

Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

Prefer the source? View The Shop Events Calendar on the Shopify App Store ↗