Taboola Pixel

Shopify ads app by Taboola·One-click, no-fuss solution to implement Taboola Pixel on your store

Snapshot

4.70(5 reviews)#143of 350 inAds

Ongoing.AI tracks Taboola Pixel daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

CategoriesAdsAnalytics

Rating

4.70

5 reviews

Pricing

Free

free

Built for Shopify

No

Years live

2

launched Jun 3, 2024

Last updated

Jul 3, 2026

Shopify listing

Recent activity

Review trajectory.

Daily review count and rating drift. The blue line is cumulative review count; the dashed amber overlay is the rating on the right axis. Boring is good — sudden swings stand out against an otherwise stable curve.

New reviews

7-day Δ

—

28-day Δ

+0

Rating change

7-day Δ

—

28-day Δ

+0.00

5.104.804.504.203.905.003.752.501.250.00May 28May 31Jun 3Jun 6Jun 10Total reviewsRating (0–5)
Taboola Pixel added 0 reviews over the last 28 days.

Category rank over time

Where Taboola Pixel sits day-by-day in Ads.

Position across the Ads page, snapshot daily. Lower is better — the Y axis is inverted so the strongest ranks sit at the top of the chart. Open the full Ads leaderboard →

#38#47#57#66#75May 28Jun 6Jun 15Jun 24Jul 4Taboola Pixel · #69α OnePixel · #68WebGarh GTM Assistant · #70
Best position observed: #67. Taboola Pixel held steady over the window. Greyed lines: the apps sitting immediately around it on the latest snapshot.

Catalog position

Where Taboola Pixel sits in the App Store.

Rank and percentile inside the Ads category — the competitive shape of the niche around this app.

Rank in Ads

#143

of 350 active apps

Review count percentile

59th

vs category siblings

Rating percentile

60th

vs category siblings

Years on App Store

2

since 2024

Listing change cadence

What Taboola Pixel has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+20shopify_lastmod: 2026-06-12 → 2026-06-13shopify_lastmod: 2026-06-13 → 2026-06-14shopify_lastmod: 2026-06-14 → 2026-06-15shopify_lastmod: 2026-06-15 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-18shopify_lastmod: 2026-06-18 → 2026-06-19shopify_lastmod: 2026-06-19 → 2026-06-20shopify_lastmod: 2026-06-20 → 2026-06-21shopify_lastmod: 2026-06-21 → 2026-06-23shopify_lastmod: 2026-06-23 → 2026-06-26shopify_lastmod: 2026-06-26 → 2026-06-27shopify_lastmod: 2026-06-27 → 2026-06-28shopify_lastmod: 2026-06-28 → 2026-06-29shopify_lastmod: 2026-06-29 → 2026-06-30shopify_lastmod: 2026-06-30 → 2026-07-01shopify_lastmod: 2026-07-01 → 2026-07-02shopify_lastmod: 2026-07-02 → 2026-07-03Jun 13, 26Jun 23, 26Jul 4, 26

Shopify Lastmod · Jul 4

2026-07-02 → 2026-07-03

Shopify Lastmod · Jul 3

2026-07-01 → 2026-07-02

Shopify Lastmod · Jul 2

2026-06-30 → 2026-07-01

PricingIdentity & listingCadence

Reviews

What merchants are saying

4.70(5 reviews)
  • 86%positive6
  • 0%neutral0
  • 14%negative1

Popular mentions

  • performance
  • integration issues
  • reliability

Top themes

  1. performance1
  2. integration issues1
  3. reliability1

What merchants praise

“Gutes Tracking Tool, sehr leichte anbindung zu meinen Shops. Unkompliziert und ohne Probleme benutzbar.”
Uplements · 5★ · 2025-06-24

What merchants complain about

“After installing all i get is this: This website is under heavy load (queue full) We're sorry, too many people are accessing this website at the same time. We're working on this problem. Please try again later. not sure i'd trust running ads if the pixel integration doesn't even work”
WagPrint · 1★ · 2024-11-24

Capabilities

What Taboola Pixel can do.

The 17 capabilities Taboola Pixel lists across each of its 2 categories, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

Ads

Targeting

3
  • Audience segments
  • Event-based
  • Retargeting

Campaign management

2
  • Bid optimization
  • Pixel management

Performance analytics

3
  • Performance tracking
  • Conversion tracking
  • Cost per acquisition

Analytics

Customer behavior

3
  • Activity tracking
  • Event tracking
  • Page views

Marketing and sales

5
  • Marketing attribution
  • ROAS
  • Purchase tracking
  • Funnel analysis
  • Pixel tracking

Visuals and reports

1
  • GDPR compliance

FAQ

Taboola Pixel — frequently asked questions.

What is Taboola Pixel on Shopify?
Taboola Pixel is a Shopify app in the Ads category. Taboola Pixel for Shopify enables you to leverage advanced Taboola technologies, such as Maximize Conversions and predictive models, without complicated technical integration. This tool is the next step in accurately tracking customer conversions like purchases, add to cart, and other engagement activities, providing a comprehensive solution to optimize your campaigns on Realize. It averages 4.70 out of 5 across 5 merchant reviews on the Shopify App Store.
How much does Taboola Pixel cost?
Taboola Pixel is free to install and use on Shopify — there are no paid plans on this app.
Is Taboola Pixel free?
Yes — Taboola Pixel is free to install and use on Shopify. There are no paid plans.
When was Taboola Pixel launched?
Taboola Pixel launched on June 3, 2024 — over 2 years on the Shopify App Store. In that time it has gathered 5 merchant reviews.
Is Taboola Pixel Built for Shopify?
Taboola Pixel does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.
What are the best Taboola Pixel alternatives?
Merchants commonly compare Taboola Pixel with TikTok, Google & YouTube, Facebook & Instagram, and Data Export IO. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.

Alternatives

Apps merchants pick instead.

TikTok Inc.

TikTok

4.80★13,310

Known for: customer-support

Google LLC

Google & YouTube

4.50★4,849

Known for: customer-support

Meta

Facebook & Instagram

3.40★3,899

Known for: missing-features

Estore Automate

Data Export IO: Reports

5.00★1,939
Browse more inAll Ads apps All Analytics apps

Methodology

Where the numbers come from.

Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

Find every brand running Taboola Pixel.

Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

Track Taboola Pixel — free Start free

Prefer the source? View Taboola Pixel on the Shopify App Store ↗