soona

Shopify image editor app by soona·From PDP to UGC, create, manage and optimize high-performing ecomm content across all your channels.

Snapshot

4.50(20 reviews)#41of 324 inImage editor

Ongoing.AI tracks soona daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

CategoriesImage editor

Rating

4.50

20 reviews

Pricing

From $19/mo

freemium

Built for Shopify

No

Years live

6

launched Mar 17, 2020

Last updated

Jun 30, 2026

Shopify listing

Category rank over time

Where soona sits day-by-day in Image editor.

Position across the Image editor page, snapshot daily. Lower is better — the Y axis is inverted so the strongest ranks sit at the top of the chart. Open the full Image editor leaderboard →

#56#61#66#70#75May 28May 29May 30May 31Jun 1soona · #74
Best position observed: #57. soona slipped 17 positions over the window.

Catalog position

Where soona sits in the App Store.

Rank and percentile inside the Image editor category — the competitive shape of the niche around this app.

Rank in Image editor

#41

of 324 active apps

Review count percentile

88th

vs category siblings

Rating percentile

67th

vs category siblings

Years on App Store

6

since 2020

Listing change cadence

What soona has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+17shopify_lastmod: 2026-06-08 → 2026-06-11shopify_lastmod: 2026-06-11 → 2026-06-13shopify_lastmod: 2026-06-13 → 2026-06-14shopify_lastmod: 2026-06-14 → 2026-06-15shopify_lastmod: 2026-06-15 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-19shopify_lastmod: 2026-06-19 → 2026-06-20shopify_lastmod: 2026-06-20 → 2026-06-21shopify_lastmod: 2026-06-21 → 2026-06-24shopify_lastmod: 2026-06-24 → 2026-06-25shopify_lastmod: 2026-06-25 → 2026-06-27shopify_lastmod: 2026-06-27 → 2026-06-28shopify_lastmod: 2026-06-28 → 2026-06-29shopify_lastmod: 2026-06-29 → 2026-06-30Jun 11, 26Jun 21, 26Jul 2, 26

Shopify Lastmod · Jul 1

2026-06-29 → 2026-06-30

Shopify Lastmod · Jun 30

2026-06-28 → 2026-06-29

Shopify Lastmod · Jun 29

2026-06-27 → 2026-06-28

PricingIdentity & listingCadence

Reviews

What merchants are saying

4.50(20 reviews)
  • 93%positive27
  • 0%neutral0
  • 7%negative2

Popular mentions

  • customer support
  • product quality

Top themes

  1. customer support2
  2. product quality2

What merchants praise

I'm updating this review as a Soona team member reached out and went above and beyond to make sure we were satisfied with their service. We have now used Soona several times and have been happy with the quality of images they produce. It's an innovative service and we are happy they are doing more to streamline the process and improve working remotely.
Giving Bracelets · 5

Plans

soona pricing tiers.

Free

Free to install

  • 40 AI Studio Generations
  • Limited Media Editor
  • Listing Insights
  • Competitive Analysis (1 listing)
  • 1 GB Digital Storage

Basic

$19/month

  • AI Studio (250 generations/month)
  • Unlimited Media Editor
  • Listing Insights
  • Competitive Analysis (5 competitors)
  • 200 GB Digital Storage

Standard

$69/month

  • Unlimited AI Studio
  • Unlimited Media Editor
  • Listing Insights
  • Competitive Analysis (50 competitors)
  • 500 GB Digital Storage

Capabilities

What soona can do.

The 7 capabilities soona lists across its category, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

Image optimization

4
  • Background removal
  • Quality control
  • AI generation
  • Custom backgrounds

Bulk editing

3
  • Download
  • Cropping
  • Resizing

FAQ

soona — frequently asked questions.

What is soona on Shopify?
soona, officially listed on the Shopify App Store as soona: Product Photos, AI, UGC, is a Shopify app in the Image editor category. Meet the new soona– the complete suite for making professional + UGC content, managing your products’ creative, and measuring its performance. New to the Shopify App! Get your soona score: a visual measurement tool for commerce. Instantly compare your Shopify product listings against technical specs + best practices then receive targeted creative recommendations to optimize the visuals selling your products. It averages 4.50 out of 5 across 20 merchant reviews on the Shopify App Store.
How much does soona cost?
soona offers a free plan and 2 paid plans starting at $19/month and going up to $69/month. The free plan includes 40 AI Studio Generations, Limited Media Editor, Listing Insights, and Competitive Analysis (1 listing). The paid plans unlock advanced features beyond what's available on the free tier.
Is soona free?
Yes — soona offers a free plan alongside paid options. The free plan includes 40 AI Studio Generations, Limited Media Editor, and Listing Insights. Paid plans start at $19/month for advanced features.
When was soona launched?
soona launched on March 17, 2020 — over 6 years on the Shopify App Store. In that time it has gathered 20 merchant reviews.
Is soona Built for Shopify?
soona does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.
What are the best soona alternatives?
Merchants commonly compare soona with Avada AI SEO Image Optimizer, BOOSTER AI SEO OPTIMIZER, Tapita AI SEO Optimizer, Speed, and Tiny SEO Speed Image Optimizer. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.

Methodology

Where the numbers come from.

Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

Find every brand running soona.

Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

Prefer the source? View soona on the Shopify App Store ↗