Smart UTM Banner

Smart UTM Banner is a Shopify app in the Banners category. Smart UTM Banner enables you to show specific banners to visitors based on their traffic source. Instead of a single generic message, you can display tailored welcomes for users coming from specific ad campaigns or newsletters. Set rules using URL parameters to trigger unique content, such as discount codes for distinct audiences. The personalized banners appear automatically at the top of your page. It works with your existing theme and requires no coding knowledge to set up.

Smart UTM Banner offers a free plan and a single paid plan at $9/month. The free plan includes Unlimited Page Views, Unlimited Banner Rules, Basic UTM Targeting, and Community Support. The paid plan unlocks advanced features like additional integrations, automations, and deeper customization.

Yes — Smart UTM Banner offers a free plan alongside paid options. The free plan includes Unlimited Page Views, Unlimited Banner Rules, and Basic UTM Targeting. Paid plans start at $9/month for advanced features.

Smart UTM Banner launched on January 15, 2026.

Smart UTM Banner does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.

Merchants commonly compare Smart UTM Banner with Hextom, Hextom, Essential Countdown Timer Bar, and Avada Boost Sales Trust Badges. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.