Smart Breadcrumbs ‑ SEO & Nav

Shopify navigation and menus app by HELUNA·Create automatic or custom breadcrumbs - Improve SEO, navigation, and Google visibility.

Snapshot

5.00(6 reviews)#56of 137 inNavigation and menus

Ongoing.AI tracks Smart Breadcrumbs ‑ SEO & Nav daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

Rating

5.00

6 reviews

Pricing

From $5/mo

freemium

Built for Shopify

Yes

Years live

0

launched Jan 4, 2026

Last updated

Jul 2, 2026

Shopify listing

Category rank over time

Where Smart Breadcrumbs ‑ SEO & Nav sits day-by-day in Navigation and menus.

Position across the Navigation and menus page, snapshot daily. Lower is better — the Y axis is inverted so the strongest ranks sit at the top of the chart. Open the full Navigation and menus leaderboard →

#5#8#12#15#18May 28May 31Jun 4Jun 7Jun 11Smart Breadcrumbs ‑ SEO & Nav · #16Boost AI Search & Filter · #15Navi+ Menu/Navigation Builder · #17
Best position observed: #11. Smart Breadcrumbs ‑ SEO & Nav slipped 4 positions over the window. Greyed lines: the apps sitting immediately around it on the latest snapshot.

Keyword rank over time

Where Smart Breadcrumbs ‑ SEO & Nav shows up in App Store search.

Daily position on the Shopify App Store search-results page for every tracked term Smart Breadcrumbs ‑ SEO & Nav ranks on. Lower is better — the Y axis is inverted so strong ranks sit at the top. Best so far: #39 on "sitemap".

#38#42#47#51#55May 28May 31Jun 4Jun 7Jun 11sitemapseo
2 terms, 24 daily observations. Tracked daily from Ongoing.AI's App Store search snapshots — gaps are days the app fell off the captured pages entirely.
  • sitemap

    #41

    best #39

    −2 positions

  • seo

    #52

    best #49

    −2 positions

Catalog position

Where Smart Breadcrumbs ‑ SEO & Nav sits in the App Store.

Rank and percentile inside the Navigation and menus category — the competitive shape of the niche around this app.

Rank in Navigation and menus

#56

of 137 active apps

Review count percentile

58th

vs category siblings

Rating percentile

81th

vs category siblings

Years on App Store

0

since 2026

Listing change cadence

What Smart Breadcrumbs ‑ SEO & Nav has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+22shopify_lastmod: 2026-06-11 → 2026-06-12shopify_lastmod: 2026-06-12 → 2026-06-13shopify_lastmod: 2026-06-13 → 2026-06-14shopify_lastmod: 2026-06-14 → 2026-06-16pricing_tiers: Free (+1 more) → Free (+2 more)shopify_lastmod: 2026-06-16 → 2026-06-17shopify_lastmod: 2026-06-17 → 2026-06-19shopify_lastmod: 2026-06-19 → 2026-06-20shopify_lastmod: 2026-06-20 → 2026-06-21shopify_lastmod: 2026-06-21 → 2026-06-22shopify_lastmod: 2026-06-22 → 2026-06-23shopify_lastmod: 2026-06-23 → 2026-06-25shopify_lastmod: 2026-06-25 → 2026-06-26shopify_lastmod: 2026-06-26 → 2026-06-27shopify_lastmod: 2026-06-27 → 2026-06-29shopify_lastmod: 2026-06-29 → 2026-06-30shopify_lastmod: 2026-06-30 → 2026-07-01shopify_lastmod: 2026-07-01 → 2026-07-02Jun 13, 26Jun 23, 26Jul 4, 26

Shopify Lastmod · Jul 3

2026-07-01 → 2026-07-02

Shopify Lastmod · Jul 2

2026-06-30 → 2026-07-01

Shopify Lastmod · Jul 1

2026-06-29 → 2026-06-30

PricingIdentity & listingCadence

Reviews

What merchants are saying

5.00(6 reviews)
  • 100%positive6
  • 0%neutral0
  • 0%negative0

Top themes

    What merchants praise

    Great app, set up very quickly, seamless integration and easy to figure out. Support was quick and friendly and helped me make a change to tailor it to our site within hours. Many thanks, I’d absolutely recommend!
    Greenwich Social Club · 5 · 2026-02-22

    Plans

    Smart Breadcrumbs ‑ SEO & Nav pricing tiers.

    Free

    Free

    • Lifetime free
    • Automatic Breadcrumbs
    • No-code theme block setup
    • Built-in SEO schema markup
    • Auto path creator
    • Flexible styling options
    • Up to 5 custom product breadcrumb paths
    • Mobile-friendly by default

    Pro

    $5/month

    • Everything in Free
    • Custom breadcrumb paths
    • Visual menu tree builder
    • Bulk operations & auto-assignment
    • Background processing for large catalogs
    • Advanced theme block + Schema.org SEO
    • Smart rules for dynamic breadcrumbs
    • Priority support (1 business day)

    Advanced

    $10/month

    • Everything in Pro plan
    • Market-specific breadcrumb paths
    • Default path fallback
    • Multi-market catalogs
    • Custom setup on request

    Capabilities

    What Smart Breadcrumbs can do.

    The 17 capabilities Smart Breadcrumbs lists across each of its 2 categories, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

    Navigation and menus

    Browsing

    1
    • Breadcrumbs

    Customization

    5
    • Color and font
    • Custom icons
    • Multi-language
    • Mobile responsive
    • SEO

    SEO

    SEO tools

    6
    • Breadcrumbs
    • Sitemaps
    • Page indexing
    • JSON-LD
    • Schemas
    • Local SEO

    Monitoring performance

    5
    • SEO score
    • Audits
    • Analytics
    • Link analysis
    • Testing

    FAQ

    Smart Breadcrumbs — frequently asked questions.

    What is Smart Breadcrumbs on Shopify?
    Smart Breadcrumbs, officially listed on the Shopify App Store as Smart Breadcrumbs ‑ SEO & Nav, is a Shopify app in the Navigation and menus category. Create precise breadcrumb navigation for products, collections, and other pages. Automatically generate breadcrumbs, build them from navigation menus, or define fully custom breadcrumb paths. Assign breadcrumbs in bulk or customize each product, collection, or page individually. All breadcrumb paths are saved as metafields, so they remain intact across theme changes. Includes built-in Schema.org structured data (JSON-LD) to improve SEO, internal linking, rich snippets, and Google visibility. It averages 5.00 out of 5 across 6 merchant reviews on the Shopify App Store.
    How much does Smart Breadcrumbs cost?
    Smart Breadcrumbs offers a free plan and 2 paid plans starting at $5/month and going up to $10/month. The free plan includes Lifetime free, Automatic Breadcrumbs, No-code theme block setup, and Built-in SEO schema markup. The paid plans unlock advanced features beyond what's available on the free tier.
    Is Smart Breadcrumbs free?
    Yes — Smart Breadcrumbs offers a free plan alongside paid options. The free plan includes Lifetime free, Automatic Breadcrumbs, and No-code theme block setup. Paid plans start at $5/month for advanced features.
    When was Smart Breadcrumbs launched?
    Smart Breadcrumbs launched on January 4, 2026. In that time it has gathered 6 merchant reviews.
    Is Smart Breadcrumbs Built for Shopify?
    Yes — Smart Breadcrumbs carries Shopify's Built for Shopify badge. This certification is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value, and is reviewed by the Shopify team rather than self-declared by the developer.
    What are the best Smart Breadcrumbs alternatives?
    Merchants commonly compare Smart Breadcrumbs with Judge.me, Avada AI SEO Image Optimizer, Yotpo, and BOOSTER AI SEO OPTIMIZER. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.

    Methodology

    Where the numbers come from.

    Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

    Find every brand running Smart Breadcrumbs ‑ SEO & Nav.

    Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

    Prefer the source? View Smart Breadcrumbs ‑ SEO & Nav on the Shopify App Store ↗