Twilio Segment by Littledata

Shopify analytics app by Littledata·Instantly track 15 cloud-mode events, 17 product properties & 19 user traits and into Twilio Segment

Snapshot

4.70(10 reviews)#165of 1,280 inAnalytics

Ongoing.AI tracks Twilio Segment by Littledata daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

Rating

4.70

10 reviews

Pricing

From $199/mo

free_trial

Built for Shopify

No

Years live

7

launched Apr 25, 2019

Last updated

Jun 30, 2026

Shopify listing

Catalog position

Where Twilio Segment by Littledata sits in the App Store.

Rank and percentile inside the Analytics category — the competitive shape of the niche around this app.

Rank in Analytics

#165

of 1280 active apps

Review count percentile

87th

vs category siblings

Rating percentile

70th

vs category siblings

Years on App Store

7

since 2019

Listing change cadence

What Twilio Segment by Littledata has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+14shopify_lastmod: 2026-06-05 → 2026-06-11shopify_lastmod: 2026-06-11 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-20shopify_lastmod: 2026-06-20 → 2026-06-24shopify_lastmod: 2026-06-24 → 2026-06-25shopify_lastmod: 2026-06-25 → 2026-06-26shopify_lastmod: 2026-06-26 → 2026-06-29shopify_lastmod: 2026-06-29 → 2026-06-30Jun 11, 26Jun 21, 26Jul 2, 26

Shopify Lastmod · Jul 1

2026-06-29 → 2026-06-30

Shopify Lastmod · Jun 30

2026-06-26 → 2026-06-29

Shopify Lastmod · Jun 27

2026-06-25 → 2026-06-26

PricingIdentity & listingCadence

Reviews

What merchants are saying

4.70(10 reviews)
  • 92%positive11
  • 0%neutral0
  • 8%negative1

Top themes

    What merchants praise

    Segment is essential to our store, Littledata did an amazing job with this app, works seamlessly, also the support team are incredible! Give a shot and be amazed at how easy it is to integrate Shopify data with Segment.
    Pill Farmácia Digital · 5 · 2022-09-08

    What merchants complain about

    Their customer service basically doesn't understand any technology, but they basically can't provide any help. I wasted almost a month on this app and got nothing. Sales fell sharply. This app is not recommended, it's a huge pitfall, I contacted them over 30 times and everyone told me it's not their job and need to find an executive, it sounds ridiculous, no support
    Vivid Light Bars · 1 · 2023-07-19

    Plans

    Twilio Segment by Littledata pricing tiers.

    Standard

    $199/month

    • All destinations are included
    • Up to 1,500 orders/month
    • Accurate tracking of customer events
    • Marketing attribution boost
    • Email and chat support

    Pro

    $449/month

    • All destinations are included
    • Up to 5,000 orders/month
    • Accurate tracking of customer events
    • Marketing attribution boost
    • Private webinars
    • Priority support

    Plus

    $990/month

    • All destinations are included
    • Up to 10,000 orders/month
    • Managed onboarding
    • Analytics training
    • Multiple country stores
    • Guaranteed uptime
    • Headless tracking
    • Historic order import

    Capabilities

    What Twilio Segment by Littledata can do.

    The 23 capabilities Twilio Segment by Littledata lists across each of its 2 categories, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

    Analytics

    Customer behavior

    6
    • Real-time tracking
    • Activity tracking
    • Event tracking
    • Segmentation
    • Page views
    • Lifetime value (LTV)

    Marketing and sales

    7
    • Marketing attribution
    • Checkout analytics
    • Purchase tracking
    • Funnel analysis
    • UTM tracking
    • Abandoned cart
    • Pixel tracking

    Visuals and reports

    5
    • Multi-store reports
    • Custom reports
    • Data export
    • Historical analysis
    • GDPR compliance

    Store data importer

    Data sync

    2
    • Order sync
    • Real-time sync

    Data migration

    3
    • Bulk export
    • Customers
    • Orders

    FAQ

    Twilio Segment by Littledata — frequently asked questions.

    What is Twilio Segment by Littledata on Shopify?
    Twilio Segment by Littledata is a Shopify app in the Analytics category. Littledata connects your Shopify store with Twilio Segment, a leading Customer Data Platform (CDP), tracking full ecommerce and customer event data. Littledata automatically sends accurate Shopify data to Segment, enabling you to push that data to any of the device-mode or cloud-mode destinations that Segment supports. It averages 4.70 out of 5 across 10 merchant reviews on the Shopify App Store.
    How much does Twilio Segment by Littledata cost?
    Twilio Segment by Littledata has 3 paid plans on the Shopify App Store, starting at $199/month and going up to $990/month.
    Is Twilio Segment by Littledata free?
    No, Twilio Segment by Littledata is a paid Shopify app. Plans start at $199/month on the Shopify App Store.
    When was Twilio Segment by Littledata launched?
    Twilio Segment by Littledata launched on April 25, 2019 — over 7 years on the Shopify App Store. In that time it has gathered 10 merchant reviews.
    Is Twilio Segment by Littledata Built for Shopify?
    Twilio Segment by Littledata does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.
    What are the best Twilio Segment by Littledata alternatives?
    Merchants commonly compare Twilio Segment by Littledata with Shopify Marketplace Connect, Data Export IO, Report Pundit, and Microsoft Clarity. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.

    Methodology

    Where the numbers come from.

    Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

    Find every brand running Twilio Segment by Littledata.

    Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

    Prefer the source? View Twilio Segment by Littledata on the Shopify App Store ↗