A&D

Shopify gift cards app by Tilly·A simple, performant, accessible, and on-brand gift card scheduling experience.

Snapshot

4.40(9 reviews)#21of 49 inGift cards

Ongoing.AI tracks A&D daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

CategoriesGift cards

Rating

4.40

9 reviews

Pricing

Free

free

Built for Shopify

No

Years live

2

launched Dec 21, 2023

Last updated

Jun 30, 2026

Shopify listing

Category rank over time

Where A&D sits day-by-day in Gift cards.

Position across the Gift cards page, snapshot daily. Lower is better — the Y axis is inverted so the strongest ranks sit at the top of the chart. Open the full Gift cards leaderboard →

#15#22#29#36#43May 28Jun 6Jun 15Jun 24Jul 4A&D · #21Pintuna · #20Gutschein Pro · #22
Best position observed: #20. A&D climbed 3 positions over the window. Greyed lines: the apps sitting immediately around it on the latest snapshot.

Catalog position

Where A&D sits in the App Store.

Rank and percentile inside the Gift cards category — the competitive shape of the niche around this app.

Rank in Gift cards

#21

of 49 active apps

Review count percentile

58th

vs category siblings

Rating percentile

46th

vs category siblings

Years on App Store

2

since 2023

Listing change cadence

What A&D has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+13shopify_lastmod: 2026-06-02 → 2026-06-13shopify_lastmod: 2026-06-13 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-30Jun 13, 26Jun 23, 26Jul 4, 26

Shopify Lastmod · Jul 1

2026-06-16 → 2026-06-30

Shopify Lastmod · Jun 17

2026-06-13 → 2026-06-16

Shopify Lastmod · Jun 14

2026-06-02 → 2026-06-13

PricingIdentity & listingCadence

Reviews

What merchants are saying

4.40(9 reviews)
  • 89%positive8
  • 0%neutral0
  • 11%negative1

Top themes

    What merchants praise

    Really easy to install and adds a much needed feature to the native Shopify gift card option! Thanks for such a handy app!!
    NI Candle Supplies LTD · 5 · 2026-05-14

    FAQ

    A&D — frequently asked questions.

    What is A&D on Shopify?
    A&D, officially listed on the Shopify App Store as A&D: Scheduled Gift Cards, is a Shopify app in the Gift cards category. Boost your gift card revenue. Take the work out of the gifting experience with Scheduled Gift Cards. Allow your customers to delight their colleagues and loved ones with personalized messaging and scheduled delivery of digital gift cards. It incorporates your existing styles and includes free, white-glove installation. Crafted by the folks at Shopify Plus partner agency, Alt & Dot. Built with performance, accessibility, and ease of use in mind – for you, your customers, and their giftees. It averages 4.40 out of 5 across 9 merchant reviews on the Shopify App Store.
    How much does A&D cost?
    A&D is free to install and use on Shopify — there are no paid plans on this app.
    Is A&D free?
    Yes — A&D is free to install and use on Shopify. There are no paid plans.
    When was A&D launched?
    A&D launched on December 21, 2023 — over 2 years on the Shopify App Store. In that time it has gathered 9 merchant reviews.
    Is A&D Built for Shopify?
    A&D does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.
    What are the best A&D alternatives?
    Merchants commonly compare A&D with Rise Gift Cards & Store Credit, Casa Loyalty Points & Rewards, Giftnote, and Gift Card Hero • All‑in‑one. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.

    Methodology

    Where the numbers come from.

    Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

    Find every brand running A&D.

    Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

    Prefer the source? View A&D on the Shopify App Store ↗