Roster

Shopify affiliate programs app by Roster Technologies·Create a brand ambassador community. Engage your most passionate fans to drive awareness and sales.

Snapshot

4.80(22 reviews)#34of 225 inAffiliate programs

Ongoing.AI tracks Roster daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

CategoriesAffiliate programsCustomer loyalty - Other

Rating

4.80

22 reviews

Pricing

From $725/mo

free_trial

Built for Shopify

No

Years live

3

launched Oct 26, 2022

Last updated

Jun 30, 2026

Shopify listing

Category rank over time

Where Roster sits day-by-day in Affiliate programs.

Position across the Affiliate programs page, snapshot daily. Lower is better — the Y axis is inverted so the strongest ranks sit at the top of the chart. Open the full Affiliate programs leaderboard →

#31#37#43#49#55May 28Jun 5Jun 14Jun 23Jul 2Roster · #44PartnerBoost · #43BusinessLeague · #45
Best position observed: #41. Roster held steady over the window. Greyed lines: the apps sitting immediately around it on the latest snapshot.

Catalog position

Where Roster sits in the App Store.

Rank and percentile inside the Affiliate programs category — the competitive shape of the niche around this app.

Rank in Affiliate programs

#34

of 225 active apps

Review count percentile

85th

vs category siblings

Rating percentile

72th

vs category siblings

Years on App Store

3

since 2022

Listing change cadence

What Roster has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+13shopify_lastmod: 2026-06-07 → 2026-06-13shopify_lastmod: 2026-06-13 → 2026-06-14shopify_lastmod: 2026-06-14 → 2026-06-15shopify_lastmod: 2026-06-15 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-18shopify_lastmod: 2026-06-18 → 2026-06-22shopify_lastmod: 2026-06-22 → 2026-06-25shopify_lastmod: 2026-06-25 → 2026-06-26shopify_lastmod: 2026-06-26 → 2026-06-30Jun 11, 26Jun 21, 26Jul 2, 26

Shopify Lastmod · Jul 1

2026-06-26 → 2026-06-30

Shopify Lastmod · Jun 27

2026-06-25 → 2026-06-26

Shopify Lastmod · Jun 26

2026-06-22 → 2026-06-25

PricingIdentity & listingCadence

Reviews

What merchants are saying

4.80(22 reviews)
  • 100%positive24
  • 0%neutral0
  • 0%negative0

Top themes

    What merchants praise

    “Roster has made it easy for our team to manage and track ambassador activity in one centralized place. As someone who recently stepped into overseeing our ambassador program, having everything organized and easy to access has been incredibly helpful. It’s streamlined our workflow and supports our growing programs across multiple festivals.”
    My Store · 5★ · 2026-01-21

    Plans

    Roster pricing tiers.

    Starter

    $725/month

    • 1 Team Member
    • 1 Ambassador Program
    • 2 Active Social Campaigns
    • 10 Active Actions
    • Points & Milestones
    • IG, FB, TikTok, Twitter Social Listening

    Growth

    $1,450/month

    • 3 Team Members
    • 3 Programs (e.g. Influencers)
    • 6 Active Social Campaigns
    • Unlimited Actions
    • Referral Commissions & Payments
    • Dedicated Support

    FAQ

    Roster — frequently asked questions.

    What is Roster on Shopify?
    Roster, officially listed on the Shopify App Store as Roster: Ambassador Marketing, is a Shopify app in the Affiliate programs category. Roster’s ambassador marketing platform enables brands to scale word-of-mouth, driving greater brand awareness and sales with lower costs and less time commitment. Tools include ambassador recruitment, social campaigns and actions, ambassador portal and communication software, reward fulfillment and payments, collection and organization of UGC, and program performance reports and analytics. It averages 4.80 out of 5 across 22 merchant reviews on the Shopify App Store.
    How much does Roster cost?
    Roster has 2 paid plans on the Shopify App Store, starting at $725/month and going up to $1450/month.
    Is Roster free?
    No, Roster is a paid Shopify app. Plans start at $725/month on the Shopify App Store.
    When was Roster launched?
    Roster launched on October 26, 2022 — over 3 years on the Shopify App Store. In that time it has gathered 22 merchant reviews.
    Is Roster Built for Shopify?
    Roster does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.
    What are the best Roster alternatives?
    Merchants commonly compare Roster with UpPromote Affiliate Marketing, Referral Candy & Affiliate, BixGrow Affiliate Marketing, and Affiliate Marketing ReferrLy. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.

    Alternatives

    Apps merchants pick instead.

    UpPromote

    UpPromote Affiliate Marketing

    4.90★3,468

    ReferralCandy

    Referral Candy & Affiliate

    4.90★1,449

    Known for: customer-support

    BixGrow

    BixGrow Affiliate Marketing

    4.90★1,220

    Known for: misleading-marketing

    ReferrLy

    Affiliate Marketing ReferrLy

    5.00★981

    Known for: ease-of-use

    Browse more inAll Affiliate programs apps All Customer loyalty - Other apps

    Methodology

    Where the numbers come from.

    Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

    Find every brand running Roster.

    Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

    Request access Get alerts on Roster

    Prefer the source? View Roster on the Shopify App Store ↗