PWC

Trust Badges, officially listed on the Shopify App Store as PWC: Trust Badges, is a Shopify app in the Badges and icons category. Up customer confidence and conversions by displaying trust badges and payment icons across your Shopify store. Easily add badges to product pages, cart pages, checkout areas, and custom sections without coding. Choose from a wide range of professionally designed badges including secure checkout, money-back guarantee, shipping, and payment icons. Customize colors, placement, and visibility to perfectly match your store design.

Trust Badges offers a free plan and 2 paid plans starting at $6/month and going up to $14.99/month. The free plan includes One product page banner with 3 icons, Unlimited product payment icons, and 5000 monthly badge views included. The paid plans unlock advanced features beyond what's available on the free tier.

Yes — Trust Badges offers a free plan alongside paid options. The free plan includes One product page banner with 3 icons, Unlimited product payment icons, and 5000 monthly badge views included. Paid plans start at $6/month for advanced features.

Trust Badges launched on March 25, 2026.

Trust Badges does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.

Merchants commonly compare Trust Badges with DECO Product Labels & Badges, Avada Boost Sales Trust Badges, TA AI Product Labels & Badges, and Sami AI Product Labels & Badge. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.