Squirai

Shopify pop-ups app by Squirai Technology Ltd.·Reduce abandoned carts and promote all significant events by popup

Snapshot

4.80(269 reviews)#27of 431 inPop-ups

Ongoing.AI tracks Squirai daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

CategoriesPop-ups

Rating

4.80

269 reviews

Pricing

Free

free

Built for Shopify

No

Years live

11

launched Apr 17, 2015

Last updated

Jul 1, 2026

Shopify listing

Recent activity

Review trajectory.

Daily review count and rating drift. The blue line is cumulative review count; the dashed amber overlay is the rating on the right axis. Boring is good — sudden swings stand out against an otherwise stable curve.

New reviews

7-day Δ

+0

28-day Δ

-2

Rating change

7-day Δ

+0.00

28-day Δ

+0.00

2712702702692685.003.752.501.250.00May 28Jun 5Jun 14Jun 22Jul 1Total reviewsRating (0–5)
Squirai lost 2 reviews over the last 28 days.

Category rank over time

Where Squirai sits day-by-day in Pop-ups.

Position across the Pop-ups page, snapshot daily. Lower is better — the Y axis is inverted so the strongest ranks sit at the top of the chart. Open the full Pop-ups leaderboard →

#64#66#68#69#71May 28May 30Jun 2Jun 4Jun 7Squirai · #67
Best position observed: #65. Squirai climbed 3 positions over the window.

Keyword rank over time

Where Squirai shows up in App Store search.

Daily position on the Shopify App Store search-results page for every tracked term Squirai ranks on. Lower is better — the Y axis is inverted so strong ranks sit at the top. Best so far: #35 on "popups".

#34#37#41#44#47May 28May 31Jun 4Jun 7Jun 11popups
1 term, 13 daily observations. Tracked daily from Ongoing.AI's App Store search snapshots — gaps are days the app fell off the captured pages entirely.

  • popups

    #46

    best #35

    −11 positions

Catalog position

Where Squirai sits in the App Store.

Rank and percentile inside the Pop-ups category — the competitive shape of the niche around this app.

Rank in Pop-ups

#27

of 431 active apps

Review count percentile

94th

vs category siblings

Rating percentile

59th

vs category siblings

Years on App Store

11

since 2015

Listing change cadence

What Squirai has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+21shopify_lastmod: 2026-06-10 → 2026-06-11shopify_lastmod: 2026-06-11 → 2026-06-12shopify_lastmod: 2026-06-12 → 2026-06-13shopify_lastmod: 2026-06-13 → 2026-06-14shopify_lastmod: 2026-06-14 → 2026-06-15shopify_lastmod: 2026-06-15 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-17shopify_lastmod: 2026-06-17 → 2026-06-18shopify_lastmod: 2026-06-18 → 2026-06-19shopify_lastmod: 2026-06-19 → 2026-06-21shopify_lastmod: 2026-06-21 → 2026-06-22shopify_lastmod: 2026-06-22 → 2026-06-24shopify_lastmod: 2026-06-24 → 2026-06-25shopify_lastmod: 2026-06-25 → 2026-06-26shopify_lastmod: 2026-06-26 → 2026-06-27shopify_lastmod: 2026-06-27 → 2026-06-28shopify_lastmod: 2026-06-28 → 2026-06-29shopify_lastmod: 2026-06-29 → 2026-06-30shopify_lastmod: 2026-06-30 → 2026-07-01Jun 11, 26Jun 21, 26Jul 2, 26

Shopify Lastmod · Jul 2

2026-06-30 → 2026-07-01

Shopify Lastmod · Jul 1

2026-06-29 → 2026-06-30

Shopify Lastmod · Jun 30

2026-06-28 → 2026-06-29

PricingIdentity & listingCadence

Reviews

What merchants are saying

4.80(269 reviews)
  • 97%positive310
  • 0%neutral1
  • 3%negative8

Popular mentions

  • customization
  • image handling
  • customer support
  • performance

Top themes

  1. customization1
  2. image handling1
  3. customer support1
  4. performance1

What merchants praise

“A nice app with a straightforward interface which can be used for various purposes. I used it to let customers know about our Christmas shutdown and other announcements.”
CUP O FLORA · 5★

What merchants complain about

“This app has just stopped working. I need consistency when promoting sales and not a pop up that only works when it feels like it. Uninstalling right now. Don't waste your time with this one!”
TAKARABAKO · 1★

Capabilities

What Squirai can do.

The 12 capabilities Squirai lists across its category, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

Pop-up types

8
  • Sales pop-ups
  • Email pop-ups
  • Cart pop-ups
  • Exit intent
  • Countdown timers
  • Banners
  • Warning pop-ups
  • Custom pop-ups

Managing pop-ups

4
  • Editor tool
  • Templates
  • Custom code
  • Triggers and rules

FAQ

Squirai — frequently asked questions.

What is Squirai on Shopify?
Squirai, officially listed on the Shopify App Store as Squirai: Promotion Popup, is a Shopify app in the Pop-ups category. Show popups on all pages (Home page, cart page, product page...), show pop up when a customer visits the store, show a pop-up when a customer tries to leave the store You can customize the popup to the target customer, increasing the effectiveness of your promotion campaign. It empowers you to show popups for specific customers on your email list, customers with specific products, or a specific number of products to upsell and cross-sell. It averages 4.80 out of 5 across 269 merchant reviews on the Shopify App Store.
How much does Squirai cost?
Squirai is free to install and use on Shopify — there are no paid plans on this app.
Is Squirai free?
Yes — Squirai is free to install and use on Shopify. There are no paid plans.
When was Squirai launched?
Squirai launched on April 17, 2015 — over 11 years on the Shopify App Store. In that time it has gathered 269 merchant reviews.
Is Squirai Built for Shopify?
Squirai does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.
What are the best Squirai alternatives?
Merchants commonly compare Squirai with Pop Convert, SendWILL Popup Email Marketing, Smile, and Omnisend Email Marketing & SMS. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.
What complaints come up about Squirai?
3% of analyzed merchant reviews are negative. The pain points most often raised in critical reviews are customization, image handling, and customer support — see the review fingerprint above for the per-merchant detail.

Alternatives

Apps merchants pick instead.

Pop Convert

Pop Convert ‑ Pop Ups, Banners

4.90★8,311

Known for: pricing

SendWILL

SendWILL Popup Email Marketing

4.90★7,080

Known for: false-advertising

Smile.io

Smile: Loyalty Program Rewards

4.90★4,292

Omnisend

Omnisend Email Marketing & SMS

4.80★2,971

Known for: missing-features

Browse more inAll Pop-ups apps

Methodology

Where the numbers come from.

Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

Find every brand running Squirai.

Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

Request access Get alerts on Squirai

Prefer the source? View Squirai on the Shopify App Store ↗