Equate ‑ Product Compare

Shopify product comparison app by Softpulse Infotech·Help customers to compare product & buy the best product from available similar items on your store.

Snapshot

4.80(37 reviews)#15of 188 inProduct comparison

Ongoing.AI tracks Equate ‑ Product Compare daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

Rating

4.80

37 reviews

Pricing

From $8/mo

freemium

Built for Shopify

Yes

Years live

11

launched Jul 8, 2014

Last updated

Jul 1, 2026

Shopify listing

Category rank over time

Where Equate ‑ Product Compare sits day-by-day in Product comparison.

Position across the Product comparison page, snapshot daily. Lower is better — the Y axis is inverted so the strongest ranks sit at the top of the chart. Open the full Product comparison leaderboard →

#33#40#47#53#60May 28May 31Jun 4Jun 7Jun 11Equate ‑ Product Compare · #58Measmerize Fashion Size Hub · #57Zify · #59
Best position observed: #37. Equate ‑ Product Compare slipped 21 positions over the window. Greyed lines: the apps sitting immediately around it on the latest snapshot.

Catalog position

Where Equate ‑ Product Compare sits in the App Store.

Rank and percentile inside the Product comparison category — the competitive shape of the niche around this app.

Rank in Product comparison

#15

of 188 active apps

Review count percentile

93th

vs category siblings

Rating percentile

66th

vs category siblings

Years on App Store

11

since 2014

Listing change cadence

What Equate ‑ Product Compare has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+21shopify_lastmod: 2026-06-10 → 2026-06-14shopify_lastmod: 2026-06-14 → 2026-06-15shopify_lastmod: 2026-06-15 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-18shopify_lastmod: 2026-06-18 → 2026-06-20shopify_lastmod: 2026-06-20 → 2026-06-21shopify_lastmod: 2026-06-21 → 2026-06-22shopify_lastmod: 2026-06-22 → 2026-06-24shopify_lastmod: 2026-06-24 → 2026-06-25shopify_lastmod: 2026-06-25 → 2026-06-26shopify_lastmod: 2026-06-26 → 2026-06-27shopify_lastmod: 2026-06-27 → 2026-06-29shopify_lastmod: 2026-06-29 → 2026-06-30shopify_lastmod: 2026-06-30 → 2026-07-01Jun 11, 26Jun 21, 26Jul 2, 26

Shopify Lastmod · Jul 2

2026-06-30 → 2026-07-01

Shopify Lastmod · Jul 1

2026-06-29 → 2026-06-30

Shopify Lastmod · Jun 30

2026-06-27 → 2026-06-29

PricingIdentity & listingCadence

Reviews

What merchants are saying

4.80(37 reviews)
  • 93%positive67
  • 3%neutral2
  • 4%negative3

Top themes

    What merchants praise

    I wanted to customize the app a little and speaking with support they quickly sorted me out with exactly what I needed. Top marks.
    WeDo Hammocks · 5

    What merchants complain about

    Its not working properly with Porto shopify theme, Images are not loading, Still it has to develop without issues.
    Shop Wafers · 2 · 2023-01-31

    Plans

    Equate ‑ Product Compare pricing tiers.

    Free to install

    Free

    • Setting up your store?
    • Free for your development store
    • All Features Included
    • No additional Cost

    Standard

    $8.99/month

    • Fully Customizable
    • Compare with Similar Products
    • Metafield Support
    • Hide Similarities / Highlight Difference
    • Comparison from collection pages
    • Amazon like comparison on product page

    Capabilities

    What Equate can do.

    The 25 capabilities Equate lists across its category, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

    Comparison tools

    12
    • Comparison page
    • Comparison table
    • Multi-product
    • Variants
    • Specifications
    • Recommendations
    • AI recommendations
    • Filter and sort
    • Highlight differences
    • Show and hide
    • Images
    • Analytics

    Display options

    13
    • Drag and drop editor
    • Table layout
    • Custom CSS
    • Color and font
    • Custom icons
    • Custom text
    • Templates
    • Floating chart
    • Multi-language
    • Translation
    • Product page
    • Collection page
    • Mobile responsive

    FAQ

    Equate — frequently asked questions.

    What is Equate on Shopify?
    Equate, officially listed on the Shopify App Store as Equate ‑ Product Compare, is a Shopify app in the Product comparison category. Compare product enables customer to make better decision. If your store has such products which can make customers confused to do right purchase, Then this is the app for you. Customers can see comparable products together at same place. You can rearrange / reorder product compare table rows with drag & drop feature to display product comparison table page more convenient to visitors. Use this feature to differentiate similar products like, Model comparison, style comparison, features, etc. It averages 4.80 out of 5 across 37 merchant reviews on the Shopify App Store.
    How much does Equate cost?
    Equate offers a free plan and a single paid plan at $8/month. The free plan includes Setting up your store?, Free for your development store, All Features Included, and No additional Cost. The paid plan unlocks advanced features like additional integrations, automations, and deeper customization.
    Is Equate free?
    Yes — Equate offers a free plan alongside paid options. The free plan includes Setting up your store?, Free for your development store, and All Features Included. Paid plans start at $8/month for advanced features.
    When was Equate launched?
    Equate launched on July 8, 2014 — over 11 years on the Shopify App Store. In that time it has gathered 37 merchant reviews.
    Is Equate Built for Shopify?
    Yes — Equate carries Shopify's Built for Shopify badge. This certification is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value, and is reviewed by the Shopify team rather than self-declared by the developer.
    What are the best Equate alternatives?
    Merchants commonly compare Equate with Kiwi Size Chart & Recommender, Smart Size Chart & Fit Finder, BF Size Chart & Size Guide, and ESC Size Charts. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.

    Methodology

    Where the numbers come from.

    Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

    Find every brand running Equate ‑ Product Compare.

    Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

    Prefer the source? View Equate ‑ Product Compare on the Shopify App Store ↗