OngoingAI

Usage & market intelligence

Store usage data is not available for this app.

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Pricing
Free trial available
Marginal Starter
$29/month
14-day free trial
  • • Meta Ads spend, clicks, CPC and CTR
  • • Revenue, orders and AOV from Shopify
  • • Single-channel CAC and ROAS
Marginal Growth
$59/month
14-day free trial
  • • Meta, Google, TikTok and Pinterest
  • • Blended CAC and ROAS across channels
  • • Daily written Executive Summary
  • • Ask Analyst questions in plain English
Marginal Pro
$99/month
14-day free trial
  • • Everything in Growth
  • • Gross margin from Shopify product costs
  • • Gross profit tracked with revenue
  • • Cost coverage shown with every figure
What does Marginal do?

Meta, Google and TikTok each take credit for the same sale, so their dashboards can add up to more revenue than your store made. Marginal reads you...

  • Blended ROAS and CAC across every channel, against real Shopify revenue
  • A written report every morning, with the sources behind every claim
  • Ask questions in plain English and get answers from your own data
  • Recommendations ranked by urgency, with the numbers behind each one
  • Gross margin from the product costs already in your Shopify store

Features

AnalyticsAI insightsMarketing attributionProfit insightsAnalytics dashboardHistorical analysis
Category rankings
Live organic position on Shopify App Store category pages
  • Analytics#1,233

As of 2026-09-25

Catalog position
Within Analytics on the App Store
Rank by reviews
#1,346 of 1,349
Review percentile
0th
Rating percentile
66th
On the App Store
0 yrs

Frequently asked questions

Meta, Google and TikTok each take credit for the same sale, so their dashboards can add up to more revenue than your store made. Marginal reads you... It's a analytics tool for ecommerce stores.