Insertr

Insertr, officially listed on the Shopify App Store as Insertr: Marketing Automation, is a Shopify app in the Upsell and cross-sell category. Automatically add physical marketing inserts to orders based on customizable rules. Add free samples to first-time buyers, thank you cards to loyal customers, or promotional flyers based on cart contents. Inserts appear as $0 line items so your 3PL or warehouse picks and packs them seamlessly. No manual work required. Track which inserts drive subscription upsells and category cross-sells with built-in conversion tracking. A/B test different inserts to optimize performance. It averages 5.00 out of 5 across 5 merchant reviews on the Shopify App Store.

Insertr offers a free plan and 2 paid plans starting at $99/month and going up to $299/month. The free plan includes For Partner and Development Stores. The paid plans unlock advanced features beyond what's available on the free tier.

Yes — Insertr offers a free plan alongside paid options. The free plan includes For Partner and Development Stores. Paid plans start at $99/month for advanced features.

Insertr launched on December 4, 2023 — over 2 years on the Shopify App Store. In that time it has gathered 5 merchant reviews.

Insertr does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.

Merchants commonly compare Insertr with PageFly Landing Page Builder, Kaching Bundles App & Upsells, BOGOS, and GemPages Landing Page Builder. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.