Importly ‑ Product Importer

Importly, officially listed on the Shopify App Store as Importly ‑ Product Importer, is a Shopify app in the Store data importer category. Importly migrates your product catalog. Paste a source store URL or collection page to pull titles, descriptions, images, variants, and tags. Built for merchants moving to a new store or sourcing from suppliers they have rights to resell. AI rewrites titles and descriptions for SEO, generates alt text, and creates product photos. All output follows Google Merchant Center guidelines. Currency conversion, markup multipliers, rounding, and VAT are handled automatically.

Importly offers a free plan and 3 paid plans starting at $9/month and going up to $49.99/month. The free plan includes 25 free AI credits on install, Unlimited product imports, Batch import history, and Currency conversion and pricing tools. The paid plans unlock advanced features beyond what's available on the free tier.

Yes — Importly offers a free plan alongside paid options. The free plan includes 25 free AI credits on install, Unlimited product imports, and Batch import history. Paid plans start at $9/month for advanced features.

Importly launched on May 12, 2026.

Importly does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.

Merchants commonly compare Importly with Shopify Marketplace Connect, Matrixify, Etsy Integration, and syncX. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.