Optim Feed ‑ Facebook Catalog

Shopify product feeds app by OptimCommerce·Quick & easy feed generation from your store's products. Create & connect within 5 minutes.

Snapshot

5.00(11 reviews)#55of 252 inProduct feeds

Ongoing.AI tracks Optim Feed ‑ Facebook Catalog daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

CategoriesProduct feeds

Rating

5.00

11 reviews

Pricing

From $29/mo

free_trial

Built for Shopify

No

Years live

7

launched Oct 16, 2018

Last updated

Jun 30, 2026

Shopify listing

Catalog position

Where Optim Feed ‑ Facebook Catalog sits in the App Store.

Rank and percentile inside the Product feeds category — the competitive shape of the niche around this app.

Rank in Product feeds

#55

of 252 active apps

Review count percentile

78th

vs category siblings

Rating percentile

75th

vs category siblings

Years on App Store

7

since 2018

Listing change cadence

What Optim Feed ‑ Facebook Catalog has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+19shopify_lastmod: 2026-06-08 → 2026-06-14shopify_lastmod: 2026-06-14 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-19shopify_lastmod: 2026-06-19 → 2026-06-22shopify_lastmod: 2026-06-22 → 2026-06-25shopify_lastmod: 2026-06-25 → 2026-06-26shopify_lastmod: 2026-06-26 → 2026-06-28pricing_tiers: Standard Plan → Standard Plancategories: Product feeds → Product feedsshopify_lastmod: 2026-06-28 → 2026-06-30Jun 11, 26Jun 21, 26Jul 2, 26

Shopify Lastmod · Jul 1

2026-06-28 → 2026-06-30

Categories · Jun 30

Product feeds → Product feeds

Pricing Tiers · Jun 30

Standard Plan → Standard Plan

PricingIdentity & listingCadence

Reviews

What merchants are saying

5.00(11 reviews)
  • 100%positive20
  • 0%neutral0
  • 0%negative0

Top themes

    What merchants praise

    “I've just installed the app and it is working really well. The support is great, very prompt. The introductory videos are fantastic, a great way to get up and going quickly. Thank you”
    The Mosaic Store · 5★

    Plans

    Optim Feed ‑ Facebook Catalog pricing tiers.

    Standard Plan

    $29.99/month

    • Auto-updating product feeds
    • Market-specific pricing & currency
    • Replace product images with rules
    • Live feed preview before publishing

    Capabilities

    What Optim Feed can do.

    The 11 capabilities Optim Feed lists across its category, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

    Feed customization

    7
    • Attribute mapping
    • Custom labels
    • Custom rules
    • Local inventory
    • Localized feeds
    • Multi-currency
    • Collection targeting

    Feed management

    4
    • Scheduled sync
    • Product selection
    • Target-specific feeds
    • Feed optimization

    FAQ

    Optim Feed — frequently asked questions.

    What is Optim Feed on Shopify?
    Optim Feed, officially listed on the Shopify App Store as Optim Feed ‑ Facebook Catalog, is a Shopify app in the Product feeds category. Our app creates an XML feed using Shopify store product information. We provide support for Facebook Catalogs, with TikTok Catalog support coming soon. We don't connect to Facebook automatically, so there is no risk of overwriting an existing feed if you have one. The app can support around 100,000 variant stores, generating a feed within a couple of minutes. It averages 5.00 out of 5 across 11 merchant reviews on the Shopify App Store.
    How much does Optim Feed cost?
    Optim Feed has a single paid plan at $29/month on the Shopify App Store.
    Is Optim Feed free?
    No, Optim Feed is a paid Shopify app. Plans start at $29/month on the Shopify App Store.
    When was Optim Feed launched?
    Optim Feed launched on October 16, 2018 — over 7 years on the Shopify App Store. In that time it has gathered 11 merchant reviews.
    Is Optim Feed Built for Shopify?
    Optim Feed does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.
    What are the best Optim Feed alternatives?
    Merchants commonly compare Optim Feed with Simprosys Google Shopping Feed, Multifeed Google Shopping Feed, Omega Facebook Pixel Meta Feed, and Mulwi. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.

    Alternatives

    Apps merchants pick instead.

    Simprosys InfoMedia

    Simprosys Google Shopping Feed

    4.90★4,433

    WoolyTech

    Multifeed Google Shopping Feed

    4.90★1,039

    Omega

    Omega Facebook Pixel Meta Feed

    4.80★857

    Known for: ease-of-use

    Mirasvit Ecommerce Solutions

    Mulwi | 200+ Shopping Feeds

    5.00★561
    Browse more inAll Product feeds apps

    Methodology

    Where the numbers come from.

    Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

    Find every brand running Optim Feed ‑ Facebook Catalog.

    Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

    Request access Get alerts on Optim Feed ‑ Facebook Catalog

    Prefer the source? View Optim Feed ‑ Facebook Catalog on the Shopify App Store ↗