Govalo | Gift Card Suite

Shopify gift cards app by Incredible Gifts LLC·Customizable Gift Cards, Giftable Subscriptions, & Giftable Products for Busy On-the-Go Shoppers

Snapshot

3.80(24 reviews)#15of 49 inGift cards

Ongoing.AI tracks Govalo | Gift Card Suite daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

CategoriesGift cards

Rating

3.80

24 reviews

Pricing

From $79/mo

freemium

Built for Shopify

No

Years live

4

launched Sep 23, 2021

Last updated

Jun 30, 2026

Shopify listing

Recent activity

Review trajectory.

Daily review count and rating drift. The blue line is cumulative review count; the dashed amber overlay is the rating on the right axis. Boring is good — sudden swings stand out against an otherwise stable curve.

New reviews

7-day Δ

28-day Δ

+0

Rating change

7-day Δ

28-day Δ

+0.00

#24#24#24#23#235.003.752.501.250.00May 28May 31Jun 4Jun 7Jun 11Total reviewsRating (0–5)
Govalo | Gift Card Suite added 0 reviews over the last 28 days.

Category rank over time

Where Govalo | Gift Card Suite sits day-by-day in Gift cards.

Position across the Gift cards page, snapshot daily. Lower is better — the Y axis is inverted so the strongest ranks sit at the top of the chart. Open the full Gift cards leaderboard →

#13#17#21#25#29May 28Jun 5Jun 14Jun 23Jul 2Govalo | Gift Card Suite · #16GoGiftCards · #15Expresso Gift Cards · #17
Best position observed: #14. Govalo | Gift Card Suite slipped 2 positions over the window. Greyed lines: the apps sitting immediately around it on the latest snapshot.

Catalog position

Where Govalo | Gift Card Suite sits in the App Store.

Rank and percentile inside the Gift cards category — the competitive shape of the niche around this app.

Rank in Gift cards

#15

of 49 active apps

Review count percentile

71th

vs category siblings

Rating percentile

38th

vs category siblings

Years on App Store

4

since 2021

Listing change cadence

What Govalo | Gift Card Suite has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+15shopify_lastmod: 2026-06-07 → 2026-06-10shopify_lastmod: 2026-06-10 → 2026-06-11shopify_lastmod: 2026-06-11 → 2026-06-13shopify_lastmod: 2026-06-13 → 2026-06-14shopify_lastmod: 2026-06-14 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-17shopify_lastmod: 2026-06-17 → 2026-06-18shopify_lastmod: 2026-06-18 → 2026-06-20shopify_lastmod: 2026-06-20 → 2026-06-21shopify_lastmod: 2026-06-21 → 2026-06-24shopify_lastmod: 2026-06-24 → 2026-06-26shopify_lastmod: 2026-06-26 → 2026-06-27shopify_lastmod: 2026-06-27 → 2026-06-28shopify_lastmod: 2026-06-28 → 2026-06-29shopify_lastmod: 2026-06-29 → 2026-06-30Jun 11, 26Jun 21, 26Jul 2, 26

Shopify Lastmod · Jul 1

2026-06-29 → 2026-06-30

Shopify Lastmod · Jun 30

2026-06-28 → 2026-06-29

Shopify Lastmod · Jun 29

2026-06-27 → 2026-06-28

PricingIdentity & listingCadence

Reviews

What merchants are saying

3.80(24 reviews)
  • 81%positive25
  • 0%neutral0
  • 19%negative6

Popular mentions

  • bug
  • email delivery
  • customer support
  • reliability

Top themes

  1. bug1
  2. email delivery1
  3. customer support1
  4. reliability1

What merchants praise

Updating my review from 1 to 5 stars. We were initially caught off guard when Govalo suddenly stopped working for us and support seemed to disappear. Since then, the app has been taken over by a new team who are doing a great job. Govalo is once again easy to set up and use, and our customers love having the option to purchase gift cards. When we ran into an issue with the gift card product showing multiple checkout buttons, their team quickly jumped into our store and fixed it so everything looked and functioned correctly. I would definitely recommend this app again.
Vermont Nut Free Chocolates · 5

What merchants complain about

Left three messages to get support over a week. None of the messages were responded to. If you're having any trouble onboarding or expect to need any level of service, avoid downloading or just uninstall. I should have expected this. Many other 1 star reviews with the same issue.
Stillwater Coffee Club · 1 · 2025-06-02

Plans

Govalo | Gift Card Suite pricing tiers.

Essential

Free to install

  • Sell customized gift cards
  • Basic analytics
  • Schedule gift card delivery
  • Send gift card directly to the recipient
  • Out of stock integration

Premium

$79/month

  • All Essential features+
  • Personalize gift card buying experience
  • Customized gift card redemption page
  • Balance lookup tool
  • Klaviyo integration

Enterprise

$399/month

  • All Premium features +
  • API access
  • White glove service
  • Monthly insight reporting
  • Negotiable volume rate
  • Annual billing option

Capabilities

What Govalo can do.

The 14 capabilities Govalo lists across its category, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

Card types

3
  • Bulk
  • Digital
  • Store credit

Customization

9
  • Custom amounts
  • Custom design
  • Custom email
  • Redemption page
  • Balance page
  • Gift messages
  • Expiry date
  • Reminders
  • Gift card import

Delivery options

2
  • Bulk send
  • Email

FAQ

Govalo — frequently asked questions.

What is Govalo on Shopify?
Govalo, officially listed on the Shopify App Store as Govalo | Gift Card Suite, is a Shopify app in the Gift cards category. Govalo Gift Cards simplifies the gift card experience for stores while providing an elevated experience to busy shoppers. Boost sales & retention by offering grab-and-go gifting options such as fully customizable digital gift cards, corporate gift cards, subscriptions, & store credit directly in the admin. Power your email marketing campaigns with personalized gifting options. Top brands enjoy customized branding options for digital gift cards or out-of-the-box templates are available. It averages 3.80 out of 5 across 24 merchant reviews on the Shopify App Store.
How much does Govalo cost?
Govalo offers a free plan and 2 paid plans starting at $79/month and going up to $399/month. The free plan includes Sell customized gift cards, Basic analytics, Schedule gift card delivery, and Send gift card directly to the recipient. The paid plans unlock advanced features beyond what's available on the free tier.
Is Govalo free?
Yes — Govalo offers a free plan alongside paid options. The free plan includes Sell customized gift cards, Basic analytics, and Schedule gift card delivery. Paid plans start at $79/month for advanced features.
When was Govalo launched?
Govalo launched on September 23, 2021 — over 4 years on the Shopify App Store. In that time it has gathered 24 merchant reviews.
Is Govalo Built for Shopify?
Govalo does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.
What are the best Govalo alternatives?
Merchants commonly compare Govalo with Rise Gift Cards & Store Credit, Casa Loyalty Points & Rewards, Giftnote, and Gift Card Hero • All‑in‑one. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.
What complaints come up about Govalo?
19% of analyzed merchant reviews are negative. The pain points most often raised in critical reviews are bug, email delivery, and customer support — see the review fingerprint above for the per-merchant detail.

Methodology

Where the numbers come from.

Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

Find every brand running Govalo | Gift Card Suite.

Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

Prefer the source? View Govalo | Gift Card Suite on the Shopify App Store ↗