Nabu for Google Shopping Feed

Shopify marketplaces app by AdNabu Global, Inc.·Google Shopping Feed Made Easy – Create Google Feed for Google Merchant Center, Google & Youtube

Snapshot

4.80(519 reviews)#17of 216 inMarketplaces

Ongoing.AI tracks Nabu for Google Shopping Feed daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

Rating

4.80

519 reviews

Pricing

From $39/mo

freemium

Built for Shopify

Yes

Years live

6

launched Mar 26, 2020

Last updated

Jul 1, 2026

Shopify listing

Recent activity

Review trajectory.

Daily review count and rating drift. The blue line is cumulative review count; the dashed amber overlay is the rating on the right axis. Boring is good — sudden swings stand out against an otherwise stable curve.

New reviews

7-day Δ

+1

28-day Δ

-3

Rating change

7-day Δ

+0.00

28-day Δ

+0.00

5235215205185175.003.752.501.250.00May 28Jun 5Jun 14Jun 22Jul 1Total reviewsRating (0–5)
Nabu for Google Shopping Feed lost 3 reviews over the last 28 days.

Category rank over time

Where Nabu for Google Shopping Feed sits day-by-day in Marketplaces.

Position across the Marketplaces page, snapshot daily. Lower is better — the Y axis is inverted so the strongest ranks sit at the top of the chart. Open the full Marketplaces leaderboard →

#14#16#17#19#20May 28May 31Jun 4Jun 7Jun 11Nabu for Google Shopping Feed · #16LitCommerce eBay Etsy Amazon + · #15AfterShip for TikTok Shop · #17
Best position observed: #16. Nabu for Google Shopping Feed climbed 1 positions over the window. Greyed lines: the apps sitting immediately around it on the latest snapshot.

Catalog position

Where Nabu for Google Shopping Feed sits in the App Store.

Rank and percentile inside the Marketplaces category — the competitive shape of the niche around this app.

Rank in Marketplaces

#17

of 216 active apps

Review count percentile

93th

vs category siblings

Rating percentile

69th

vs category siblings

Years on App Store

6

since 2020

Listing change cadence

What Nabu for Google Shopping Feed has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+23shopify_lastmod: 2026-06-10 → 2026-06-11shopify_lastmod: 2026-06-11 → 2026-06-12shopify_lastmod: 2026-06-12 → 2026-06-13shopify_lastmod: 2026-06-13 → 2026-06-14shopify_lastmod: 2026-06-14 → 2026-06-15shopify_lastmod: 2026-06-15 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-17shopify_lastmod: 2026-06-17 → 2026-06-18shopify_lastmod: 2026-06-18 → 2026-06-19shopify_lastmod: 2026-06-19 → 2026-06-20shopify_lastmod: 2026-06-20 → 2026-06-21shopify_lastmod: 2026-06-21 → 2026-06-22shopify_lastmod: 2026-06-22 → 2026-06-24shopify_lastmod: 2026-06-24 → 2026-06-26shopify_lastmod: 2026-06-26 → 2026-06-27shopify_lastmod: 2026-06-27 → 2026-06-28shopify_lastmod: 2026-06-28 → 2026-06-29shopify_lastmod: 2026-06-29 → 2026-06-30shopify_lastmod: 2026-06-30 → 2026-07-01Jun 11, 26Jun 21, 26Jul 2, 26

Shopify Lastmod · Jul 2

2026-06-30 → 2026-07-01

Shopify Lastmod · Jul 1

2026-06-29 → 2026-06-30

Shopify Lastmod · Jun 30

2026-06-28 → 2026-06-29

PricingIdentity & listingCadence

Reviews

What merchants are saying

4.80(519 reviews)
  • 97%positive553
  • 0%neutral1
  • 3%negative19

Popular mentions

  • product data accuracy
  • variant handling
  • image sync
  • pricing issues

Top themes

  1. product data accuracy1
  2. variant handling1
  3. image sync1
  4. pricing issues1

What merchants praise

Bit of a pain to set up and iron out the kinks, but I cant fault the attention of the Support team at Nabu. If you sell internationally, you really need to pay for the extra Multi-Currency module, otherwise you'll be forever dealing with Google shutting down your listings due to Currency Mismatch. Fan of the app, it has helped my small business to grow.
Rival Performance · 5

What merchants complain about

I have been used this app for 3 years, at the beginning I had no issue with them. But lately they import products with missing colors and missing size, even if I told them about this issue about 7-10 days ago, they never bothered to fix the issue. Now I do not know what happened in my merchant center from 120 clicks per day it god sudden drop to 19 click also with 60-70% drop in impressions. I had no issue with merchant.
Antonios · 1

Plans

Nabu for Google Shopping Feed pricing tiers.

Explorer

Free to install

  • Upto 100 products
  • 1 Target Country
  • Sync Product Approval
  • Merchant Center Analytics
  • Shopify Markets
  • Shopify Product Taxonomy Support

Grow

$39.99/month

  • Explorer+
  • Unlimited Products, Orders & Countries
  • AI Optimization
  • Bulk Edit and Export/Import
  • Multi-language and currency Support
  • Sell on 2 Marketplaces
  • 5 Active Shopify Flows
  • Google Keyword Suggestions

Advanced

$99.99/month

  • Grow +
  • AI 20K credits/month
  • 1 Metaobject & 30 Metafield
  • Sell on 4 Marketplaces + XML Feeds
  • Product review integration
  • Hourly sync & Headless support
  • 5 Feed Rule and 10 Blocklist
  • 10 Active Shopify Flows

Plus

$249.99/month

  • Advanced+
  • Automated AI 100k credits/month
  • Unlimited Marketplaces + XML Feeds
  • Instant Sync from Shopify to Google
  • Unlimited Blocklist & Shopify Flows
  • Unlimited Metafield & Metaobjects
  • 24/7 Priority Support
  • Dedicated Account Manager

Capabilities

What Nabu for Google Shopping Feed can do.

The 35 capabilities Nabu for Google Shopping Feed lists across each of its 2 categories, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

Marketplaces

Listing management

10
  • Feed automation
  • Product feed
  • Product sync
  • Product selection
  • Offer sync
  • Local currency
  • Feed translation
  • Bulk upload
  • Custom listings
  • Listing analytics

Order management

2
  • Unified dashboard
  • Inventory sync

Product feeds

Feed customization

9
  • Attribute filtering
  • Attribute mapping
  • Metafields
  • AI mapping
  • Localized feeds
  • Multi-currency
  • Multi-language
  • Variant sync
  • Collection targeting

Feed management

14
  • Product sync
  • Bulk editing
  • Store updates
  • Real-time updates
  • Scheduled sync
  • Error validation
  • Product selection
  • Target-specific feeds
  • Inventory support
  • GTIN management
  • Headless
  • Feed optimization
  • Performance monitoring
  • Multi-format

FAQ

Nabu for Google Shopping Feed — frequently asked questions.

What is Nabu for Google Shopping Feed on Shopify?
Nabu for Google Shopping Feed is a Shopify app in the Marketplaces category. AI-powered product feed for Google Shopping, YouTube, Google Merchant Center, and Google Channel. Automatic feed AI optimization, product review integration (Judge.me, Smile.io, Okendo, etc.), and blocklists to opt out based on collections or product types. All product changes sync instantly to Google, so your feed is always up to date. The app maps products to Google product categories using Shopify Product Taxonomy. Export and import your feed as CSV to customize product data in bulk. It averages 4.80 out of 5 across 519 merchant reviews on the Shopify App Store.
How much does Nabu for Google Shopping Feed cost?
Nabu for Google Shopping Feed offers a free plan and 3 paid plans starting at $39/month and going up to $249.99/month. The free plan includes Upto 100 products, 1 Target Country, Sync Product Approval, and Merchant Center Analytics. The paid plans unlock advanced features beyond what's available on the free tier.
Is Nabu for Google Shopping Feed free?
Yes — Nabu for Google Shopping Feed offers a free plan alongside paid options. The free plan includes Upto 100 products, 1 Target Country, and Sync Product Approval. Paid plans start at $39/month for advanced features.
When was Nabu for Google Shopping Feed launched?
Nabu for Google Shopping Feed launched on March 26, 2020 — over 6 years on the Shopify App Store. In that time it has gathered 519 merchant reviews.
Is Nabu for Google Shopping Feed Built for Shopify?
Yes — Nabu for Google Shopping Feed carries Shopify's Built for Shopify badge. This certification is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value, and is reviewed by the Shopify team rather than self-declared by the developer.
What are the best Nabu for Google Shopping Feed alternatives?
Merchants commonly compare Nabu for Google Shopping Feed with TikTok, Shop, Google & YouTube, and Simprosys Google Shopping Feed. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.
What complaints come up about Nabu for Google Shopping Feed?
3% of analyzed merchant reviews are negative. The pain points most often raised in critical reviews are product data accuracy, variant handling, and image sync — see the review fingerprint above for the per-merchant detail.

Methodology

Where the numbers come from.

Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

Find every brand running Nabu for Google Shopping Feed.

Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

Prefer the source? View Nabu for Google Shopping Feed on the Shopify App Store ↗