Formful – Contact Form Builder

Shopify forms app by HerculesApps·Form builder with drag & drop, multilanguage, upload fields, auto styling and email autoresponder.

Snapshot

4.60(94 reviews)#15of 168 inForms

Ongoing.AI tracks Formful – Contact Form Builder daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

CategoriesForms

Rating

4.60

94 reviews

Pricing

From $4/mo

freemium

Built for Shopify

Yes

Years live

2

launched Jul 27, 2023

Last updated

Jun 30, 2026

Shopify listing

Category rank over time

Where Formful – Contact Form Builder sits day-by-day in Forms.

Position across the Forms page, snapshot daily. Lower is better — the Y axis is inverted so the strongest ranks sit at the top of the chart. Open the full Forms leaderboard →

#11#13#14#16#17May 28May 31Jun 4Jun 7Jun 11Formful – Contact Form Builder · #14POWR Contact Form Builder · #13Helium Customer Fields · #15
Best position observed: #13. Formful – Contact Form Builder climbed 2 positions over the window. Greyed lines: the apps sitting immediately around it on the latest snapshot.

Catalog position

Where Formful – Contact Form Builder sits in the App Store.

Rank and percentile inside the Forms category — the competitive shape of the niche around this app.

Rank in Forms

#15

of 168 active apps

Review count percentile

92th

vs category siblings

Rating percentile

63th

vs category siblings

Years on App Store

2

since 2023

Listing change cadence

What Formful – Contact Form Builder has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+20shopify_lastmod: 2026-06-10 → 2026-06-11shopify_lastmod: 2026-06-11 → 2026-06-13shopify_lastmod: 2026-06-13 → 2026-06-14shopify_lastmod: 2026-06-14 → 2026-06-15shopify_lastmod: 2026-06-15 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-17shopify_lastmod: 2026-06-17 → 2026-06-18shopify_lastmod: 2026-06-18 → 2026-06-19shopify_lastmod: 2026-06-19 → 2026-06-20shopify_lastmod: 2026-06-20 → 2026-06-21shopify_lastmod: 2026-06-21 → 2026-06-22shopify_lastmod: 2026-06-22 → 2026-06-24shopify_lastmod: 2026-06-24 → 2026-06-26shopify_lastmod: 2026-06-26 → 2026-06-27shopify_lastmod: 2026-06-27 → 2026-06-28shopify_lastmod: 2026-06-28 → 2026-06-29shopify_lastmod: 2026-06-29 → 2026-06-30Jun 11, 26Jun 21, 26Jul 2, 26

Shopify Lastmod · Jul 1

2026-06-29 → 2026-06-30

Shopify Lastmod · Jun 30

2026-06-28 → 2026-06-29

Shopify Lastmod · Jun 29

2026-06-27 → 2026-06-28

PricingIdentity & listingCadence

Reviews

What merchants are saying

4.60(94 reviews)
  • 93%positive107
  • 3%neutral3
  • 4%negative5

Top themes

    What merchants praise

    The app is well written and I appreciate how easy it is to setup. Simple but powerful! Support was willing to listen to ideas about how to improve the app.
    Good Ink · 5

    What merchants complain about

    Form doesn't get emailed to the email addresses - even though it has been configured to. Sent a message to their support over a week ago and no response. This is a paid app and I would expect better. I now have to uninstall this app, find a new one, and rebuild all the forms. Do not recommend.
    Thrive · 1 · 2024-06-25

    Plans

    Formful – Contact Form Builder pricing tiers.

    Free, forever

    Free

    • All basic functionality included
    • 10 submissions/month
    • ReCAPTCHA
    • File upload
    • Shopify Automations
    • Autoresponder

    Starter

    $4.99/month

    • All functions & unlimited forms
    • 200 submissions/month
    • 2 GB total storage & 20 MB file size
    • Export submissions (Excel/CSV)
    • Remove branding

    Pro

    $9.99/month

    • Everything in Starter
    • Unlimited submissions
    • 10 GB storage & 50 MB file size
    • Extensive Analytics
    • Google Drive
    • Google Sheets

    Capabilities

    What Formful can do.

    The 31 capabilities Formful lists across its category, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

    Form types

    11
    • Applications
    • Bookings
    • Contacts
    • Custom
    • Feedback
    • File upload
    • Multi-step
    • Newsletters
    • Pop-ups
    • Registrations
    • Surveys

    Customization

    11
    • Drag-and-drop editor
    • Font and color
    • Custom fields
    • Custom CSS
    • Custom JavaScript
    • Embedded forms
    • Email templates
    • Multi-language
    • Dynamic logic
    • Conditional logic
    • GDPR checkbox

    Data management

    9
    • Email responses
    • Auto-sync
    • Data export
    • Dashboard
    • Form limits
    • Status tracking
    • History
    • Analytics
    • CAPTCHA

    FAQ

    Formful — frequently asked questions.

    What is Formful on Shopify?
    Formful, officially listed on the Shopify App Store as Formful – Contact Form Builder, is a Shopify app in the Forms category. With our form builder, you can create custom forms with important fields like Google reCaptcha and file image upload. Our AI-powered form editor allows you to build basic but also complex multistep forms like warranty claim, product registration, extended contact form, customer registration and company registration. View your submissions, UTMs and uploaded files of your form inside the app and approve or reject submissions. All created forms are WCAG compliant fast, responsive and pretty. It averages 4.60 out of 5 across 94 merchant reviews on the Shopify App Store.
    How much does Formful cost?
    Formful offers a free plan and 2 paid plans starting at $4/month and going up to $9.99/month. The free plan includes All basic functionality included, 10 submissions/month, ReCAPTCHA, and File upload. The paid plans unlock advanced features beyond what's available on the free tier.
    Is Formful free?
    Yes — Formful offers a free plan alongside paid options. The free plan includes All basic functionality included, 10 submissions/month, and ReCAPTCHA. Paid plans start at $4/month for advanced features.
    When was Formful launched?
    Formful launched on July 27, 2023 — over 2 years on the Shopify App Store. In that time it has gathered 94 merchant reviews.
    Is Formful Built for Shopify?
    Yes — Formful carries Shopify's Built for Shopify badge. This certification is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value, and is reviewed by the Shopify team rather than self-declared by the developer.
    What are the best Formful alternatives?
    Merchants commonly compare Formful with Powerful Contact Form Builder, Hulk Contact Form Builder, POWR Contact Form Builder, and QS Request a Quote, Hide Price. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.

    Methodology

    Where the numbers come from.

    Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

    Find every brand running Formful – Contact Form Builder.

    Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

    Prefer the source? View Formful – Contact Form Builder on the Shopify App Store ↗