Fomo

Shopify social proof app by Fomo·You have seconds to engage visitors. Display Fomo social proof to build trust, urgency, and revenue.

Snapshot

4.50(115 reviews)#47of 315 inSocial proof

Ongoing.AI tracks Fomo daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

Rating

4.50

115 reviews

Pricing

From $25/mo

freemium

Built for Shopify

No

Years live

12

launched Nov 14, 2013

Last updated

Jul 1, 2026

Shopify listing

Recent activity

Review trajectory.

Daily review count and rating drift. The blue line is cumulative review count; the dashed amber overlay is the rating on the right axis. Boring is good — sudden swings stand out against an otherwise stable curve.

New reviews

7-day Δ

-1

28-day Δ

-1

Rating change

7-day Δ

+0.00

28-day Δ

+0.00

1171171161151155.003.752.501.250.00May 28Jun 5Jun 14Jun 22Jul 1Total reviewsRating (0–5)
Fomo lost 1 reviews over the last 28 days.

Category rank over time

Where Fomo sits day-by-day in Social proof.

Position across the Social proof page, snapshot daily. Lower is better — the Y axis is inverted so the strongest ranks sit at the top of the chart. Open the full Social proof leaderboard →

#43#48#53#57#62May 28May 31Jun 4Jun 8Jun 12Fomo · #52Clevercat Shoppable Videos · #51B · #53
Best position observed: #44. Fomo climbed 1 positions over the window. Greyed lines: the apps sitting immediately around it on the latest snapshot.

Keyword rank over time

Where Fomo shows up in App Store search.

Daily position on the Shopify App Store search-results page for every tracked term Fomo ranks on. Lower is better — the Y axis is inverted so strong ranks sit at the top. Best so far: #28 on "popups".

#27#30#34#37#40May 28May 31Jun 4Jun 7Jun 11popups
1 term, 13 daily observations. Tracked daily from Ongoing.AI's App Store search snapshots — gaps are days the app fell off the captured pages entirely.
  • popups

    #39

    best #28

    −7 positions

Catalog position

Where Fomo sits in the App Store.

Rank and percentile inside the Social proof category — the competitive shape of the niche around this app.

Rank in Social proof

#47

of 315 active apps

Review count percentile

85th

vs category siblings

Rating percentile

38th

vs category siblings

Years on App Store

12

since 2013

Listing change cadence

What Fomo has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+21shopify_lastmod: 2026-06-10 → 2026-06-11shopify_lastmod: 2026-06-11 → 2026-06-12shopify_lastmod: 2026-06-12 → 2026-06-13shopify_lastmod: 2026-06-13 → 2026-06-14shopify_lastmod: 2026-06-14 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-17shopify_lastmod: 2026-06-17 → 2026-06-18shopify_lastmod: 2026-06-18 → 2026-06-19shopify_lastmod: 2026-06-19 → 2026-06-20shopify_lastmod: 2026-06-20 → 2026-06-21shopify_lastmod: 2026-06-21 → 2026-06-22shopify_lastmod: 2026-06-22 → 2026-06-24shopify_lastmod: 2026-06-24 → 2026-06-25shopify_lastmod: 2026-06-25 → 2026-06-26shopify_lastmod: 2026-06-26 → 2026-06-27shopify_lastmod: 2026-06-27 → 2026-06-28shopify_lastmod: 2026-06-28 → 2026-06-29shopify_lastmod: 2026-06-29 → 2026-06-30shopify_lastmod: 2026-06-30 → 2026-07-01Jun 11, 26Jun 21, 26Jul 2, 26

Shopify Lastmod · Jul 2

2026-06-30 → 2026-07-01

Shopify Lastmod · Jul 1

2026-06-29 → 2026-06-30

Shopify Lastmod · Jun 30

2026-06-28 → 2026-06-29

PricingIdentity & listingCadence

Reviews

What merchants are saying

4.50(115 reviews)
  • 87%positive146
  • 4%neutral6
  • 9%negative15

Popular mentions

  • pricing
  • customer support
  • billing issues
  • missing features
  • ease of use
  • performance
  • product claims
  • transparency

Top themes

  1. pricing13
  2. customer support8
  3. billing issues4
  4. missing features2
  5. ease of use2
  6. performance2
  7. product claims1
  8. transparency1

What merchants praise

Affordable, really helps social proof, and excellent value for the recent order pop up notification.
Airo Collective · 5

What merchants complain about

This was a great tool until the price increase. There are apps available to accomplish the same without over charging. Price this accordingly and I'd be happy to reinstall. For now I'll be switching.
Scrubs Bubbles · 1

Plans

Fomo pricing tiers.

Free

Free

  • Up to 1000 notifications per month
  • 1 website only
  • Sales popups
  • Product & Google Reviews
  • Abandoned cart & Add-to-cart Popups
  • Multi-language support
  • Geo-location support
  • Unlimited integrations

Starter

$25/month

  • Up to 8,000 notifications per month
  • 14 Day Free Trial Available
  • Sales popups
  • Product & Google Reviews
  • Abandoned cart & Add-to-cart Popups
  • Multi-language support
  • Geo-location support
  • Unlimited integrations

Business

$75/month

  • Free Package Protection for businesses
  • above USD 1M annual revenue
  • Up to 40,000 notifications/month
  • Unlimited websites
  • Abandoned cart & Add-to-cart Popups
  • Inline social proof
  • Multi-language + Geo-location support
  • Unlimited integrations

Pro

$149/month

  • Free Package Protection for businesses
  • 14 Day Free Trial Available
  • Up to 300,000 notifications per month
  • All Business Plan features PLUS
  • Inline social proof
  • Retention personalization engine
  • Customer segmentation (RFM)
  • 14 Day Free Trial Available

Capabilities

What Fomo can do.

The 38 capabilities Fomo lists across each of its 2 categories, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

Social proof

Content types

2
  • UGC
  • Reviews

Display options

10
  • Unique visitors
  • Live traffic
  • Recent visitors
  • Review count
  • Sales count
  • Recent purchases
  • Liked products
  • Custom notifications
  • Multi-language
  • Custom layouts

Analytics

2
  • Engagement tracking
  • Conversion tracking

Pop-ups

Pop-up types

8
  • Sales pop-ups
  • Cart pop-ups
  • Discounts
  • Rewards
  • Banners
  • Announcements
  • Reviews pop-up
  • Custom pop-ups

Managing pop-ups

16
  • Editor tool
  • Templates
  • Custom code
  • Translation
  • Localization
  • Campaigns
  • Triggers and rules
  • Automations
  • Targeting
  • Geolocation
  • Segmentation
  • Reporting
  • Analytics
  • A/B testing
  • Tracking
  • APIs and webhooks

FAQ

Fomo — frequently asked questions.

What is Fomo on Shopify?
Fomo, officially listed on the Shopify App Store as Fomo: Social Proof Sales Popup, is a Shopify app in the Social proof category. Convert paid traffic into sales with social proof that drives results. Display pop-up or on-page messages for recent purchases, add-to-cart events, and product page visits, along with product reviews that build instant trust. Inspire urgency with low stock alerts & limited offer announcements. Fomo integrates with 100+ apps & takes minutes to set up. Our metrics show you what drives the most sales. Our goal: Fomo pays for itself in sales conversions. Contact our team for a 1:1 setup. It averages 4.50 out of 5 across 115 merchant reviews on the Shopify App Store.
How much does Fomo cost?
Fomo offers a free plan and 3 paid plans starting at $25/month and going up to $149/month. The free plan includes Up to 1000 notifications per month, 1 website only, Sales popups, and Product & Google Reviews. The paid plans unlock advanced features beyond what's available on the free tier.
Is Fomo free?
Yes — Fomo offers a free plan alongside paid options. The free plan includes Up to 1000 notifications per month, 1 website only, and Sales popups. Paid plans start at $25/month for advanced features.
When was Fomo launched?
Fomo launched on November 14, 2013 — over 12 years on the Shopify App Store. In that time it has gathered 115 merchant reviews.
Is Fomo Built for Shopify?
Fomo does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.
What are the best Fomo alternatives?
Merchants commonly compare Fomo with Pop Convert, Loox, SendWILL Popup Email Marketing, and Smile. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.
What do merchants praise about Fomo?
87% of analyzed merchant reviews skew positive. The themes most often cited in positive reviews are customer support, ease of use, and product development — see the review fingerprint above for the full breakdown.
What complaints come up about Fomo?
9% of analyzed merchant reviews are negative. The pain points most often raised in critical reviews are pricing, customer support, and missing features — see the review fingerprint above for the per-merchant detail.

Common comparisons

Head-to-head pages.

Methodology

Where the numbers come from.

Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

Find every brand running Fomo.

Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

Prefer the source? View Fomo on the Shopify App Store ↗