Baseline

Shopify page builder app by Skuology·Customize your store with CRO-focused sections and UX/UI practices — no coding or developers needed.

Snapshot

5.00(2 reviews)#168of 356 inPage builder

Ongoing.AI tracks Baseline daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

CategoriesPage builderNavigation and menus

Rating

5.00

2 reviews

Pricing

From $0/mo

freemium

Built for Shopify

No

Years live

1

launched Oct 10, 2024

Last updated

Jul 3, 2026

Shopify listing

Catalog position

Where Baseline sits in the App Store.

Rank and percentile inside the Page builder category — the competitive shape of the niche around this app.

Rank in Page builder

#168

of 356 active apps

Review count percentile

53th

vs category siblings

Rating percentile

72th

vs category siblings

Years on App Store

1

since 2024

Listing change cadence

What Baseline has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+13shopify_lastmod: 2026-06-10 → 2026-06-16works_with: Shopify Admin → noneshopify_lastmod: 2026-06-16 → 2026-06-19shopify_lastmod: 2026-06-19 → 2026-06-24works_with: none → Shopify Adminshopify_lastmod: 2026-06-24 → 2026-06-30shopify_lastmod: 2026-06-30 → 2026-07-03Jun 13, 26Jun 23, 26Jul 4, 26

Shopify Lastmod · Jul 4

2026-06-30 → 2026-07-03

Shopify Lastmod · Jul 1

2026-06-24 → 2026-06-30

Works With · Jun 25

none → Shopify Admin

PricingIdentity & listingCadence

Reviews

What merchants are saying

5.00(2 reviews)
  • 100%positive2
  • 0%neutral0
  • 0%negative0

Top themes

    What merchants praise

    “Amazing app, simple, powerful, and conversion-boosting. Super easy to integrate into our existing template. After just 10 days of using a small header tweak (guided by the app creator himself), our conversion rate shot up! The support is fast, clear, and genuinely helpful. Everything works out-of-the-box with clean, well-documented code. If you want your conversion value to go up, in our case it jumped by 55%, this app is a no-brainer.”
    Surf-store.com · 5★ · 2025-06-25

    Plans

    Baseline pricing tiers.

    Free

    Free to install

      Capabilities

      What Baseline can do.

      The 8 capabilities Baseline lists across each of its 2 categories, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

      Page builder

      Page types

      1
      • Theme sections

      Managing pages

      3
      • Editor tool
      • Templates
      • Global sections

      Navigation and menus

      Menu style

      2
      • Mobile menu
      • Icons

      Customization

      2
      • Drag-and-drop editor
      • Color and font

      FAQ

      Baseline — frequently asked questions.

      What is Baseline on Shopify?
      Baseline, officially listed on the Shopify App Store as Baseline: CRO Theme Sections, is a Shopify app in the Page builder category. Most Shopify themes come with a limited number of pre-built sections to customize your store. Baseline is built from extensive testing and custom designs that use proven web design and UX/UI practices. With easy setup and customization from Shopify's theme editor, Baseline’s sections allow you to customize your store without expensive developers or page-builder apps. It averages 5.00 out of 5 across 2 merchant reviews on the Shopify App Store.
      How much does Baseline cost?
      Baseline is priced at $0/month on the Shopify App Store.
      When was Baseline launched?
      Baseline launched on October 10, 2024 — over 1 year on the Shopify App Store. In that time it has gathered 2 merchant reviews.
      Is Baseline Built for Shopify?
      Baseline does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.
      What are the best Baseline alternatives?
      Merchants commonly compare Baseline with PageFly Landing Page Builder, GemPages Landing Page Builder, EComposer Landing Page Builder, and Section Store. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.

      Alternatives

      Apps merchants pick instead.

      PageFly

      PageFly Landing Page Builder

      4.90★5,644

      Known for: customer-support

      GEMCOMMERCE CO., LTD

      GemPages Landing Page Builder

      4.90★3,795

      EComposer

      EComposer Landing Page Builder

      4.90★3,433

      Known for: customer-support

      Section Store

      Section Store: Theme Sections

      4.90★2,649
      Browse more inAll Page builder apps All Navigation and menus apps

      Methodology

      Where the numbers come from.

      Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

      Find every brand running Baseline.

      Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

      Track Baseline — free Start free

      Prefer the source? View Baseline on the Shopify App Store ↗