Brella
Shopify upsell and cross-sell app by Brella.ai·We add revenue by providing a widget for protecting orders. We also provide claim management.
Snapshot
Ongoing.AI tracks Brella daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.
Rating
5.00
2 reviews
Pricing
Free
free
Built for Shopify
No
Years live
2
launched Mar 21, 2024
Last updated
Jul 3, 2026
Shopify listing
Catalog position
Where Brella sits in the App Store.
Rank and percentile inside the Upsell and cross-sell category — the competitive shape of the niche around this app.
Rank in Upsell and cross-sell
#422
of 966 active apps
Review count percentile
52th
vs category siblings
Rating percentile
65th
vs category siblings
Years on App Store
2
since 2024
Listing change cadence
What Brella has changed lately.
Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.
Shopify Lastmod · Jul 4
2026-06-30 → 2026-07-03
Shopify Lastmod · Jul 1
2026-06-16 → 2026-06-30
Shopify Lastmod · Jun 17
2026-06-11 → 2026-06-16
Reviews
What merchants are saying
- 100%positive2
- 0%neutral0
- 0%negative0
Top themes
What merchants praise
“This has been the best app to use to protect purchased for our customers. I can make claims in here to track how many people have had issues. I can reinvest into my customer service and fulfillment to ensure we are getting our customers what they need. Seriously this has been great compared to other apps that kinda feel like they are just taking my customers money and not helping resolve issues.”
Capabilities
What Brella can do.
The 3 capabilities Brella lists across its category, in Shopify’s own taxonomy. Pulled directly from the App Store listing.
Customization
1- Cart upsell
Offers and recommendations
1- Product add-ons
Analytics
1- Conversion rates
FAQ
Brella — frequently asked questions.
What is Brella on Shopify?
How much does Brella cost?
Is Brella free?
When was Brella launched?
Is Brella Built for Shopify?
What are the best Brella alternatives?
Alternatives
Apps merchants pick instead.
PageFly
PageFly Landing Page Builder
Known for: customer-support
Kaching Bundles & Upsells
Kaching Bundles App & Upsells
BOGOS
BOGOS: Free Gift Bundle Upsell
Known for: ease-of-use
GEMCOMMERCE CO., LTD
GemPages Landing Page Builder
Methodology
Where the numbers come from.
Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .
Find every brand running Brella.
Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.
Prefer the source? View Brella on the Shopify App Store ↗